AIRNA Sales Trigger: Leverage New CFO & COO

AIRNA just named a CFO and COO as it ramps up AIR-001 trials. Use this trigger to pitch FP&A and Ops tools, drive pipeline, and close faster.

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๐Ÿš€ Battle Card: AIRNA

Quick trigger: Appoints Allison Dorval as Chief Financial Officer and Niru Subramanian as Chief Operating Officer (Oct 1, 2025)
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๐Ÿ‘ค Decision Maker in the News
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๐Ÿ’ก Why It Matters
  • New C-suite hires strengthen financial and operational backbone as AIR-001 nears clinical trials. โ†’ Source
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๐ŸŽฏ Core Pain Point
  • Balancing R&D funding for AIR-001 clinical entry
  • Streamlining operations to hit trial milestones efficiently
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๐Ÿ”” Pro Tip: Use this AIRNA sales trigger to align your FP&A and Ops pitch as they gear for clinic funding.
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๐Ÿ’ฐ What to Pitch
  • Primary: Financial Planning & Analysis Platform โ†’ Data-driven budgeting & forecasting across pipeline
  • Expansion: Operations Management Suite โ†’ End-to-end visibility on trial logistics & supply chain
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๐Ÿ—บ๏ธ Quick Context
  • HQ: Cambridge, MA
  • Employees: โ‰ˆ 120
  • Rev: โ‰ˆ $30 M
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๐Ÿคผ Competitive Intel

Which other vendors youโ€™ll probably face to win AIRNAโ€™s business during this AIRNA sales trigger.
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  • Adaptive Insights โ€” FP&A
    • Unique edge: Real-time scenario planning
    • Evaluated by CFO for forecasting accuracy
  • Anaplan โ€” Connected Planning
    • Unique edge: Scalable modeling for R&D portfolios
    • Evaluated by Finance & Strategy teams
  • Workday โ€” Financial Management
    • Unique edge: Unified financials and analytics
    • Evaluated by CFO for integration ease
  • SAP โ€” ERP / SCM
    • Unique edge: Industry-leading supply chain modules
    • Evaluated by COO for global operations
  • Oracle SCM Cloud โ€” SCM
    • Unique edge: Cloud-native logistics optimization
    • Evaluated by Ops for trial supply chain
  • Kinaxis โ€” Supply Chain Planning
    • Unique edge: Rapid what-if analysis for clinical logistics
    • Evaluated by VP Ops for agility
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โœ… Do-Now Checklist

Connect with all decision makers on LinkedIn (link above)
Generate email + DM with the Copy-My-Prompt block (Step 7) and send first touch
Schedule follow-ups in CRM (Day 3 & Day 10)
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Next Step

Get intel like this dailyโ€”no fluff, all pipeline. Stay ahead of every AIRNA sales trigger. Subscribe to NewsletterForLeads
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๐Ÿง  Copy My Prompt for Personalized Cold Outreach

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โœ๏ธ YOUR COMPANY
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OUR_COMPANY   = โ‘โ‘
OFFER_BRIEF   = โ‘Financial Planning & Analysis Platformโ‘
PROOF_METRIC  = โ‘30% faster budget cycleโ‘
CTA_STYLE     = โ‘quick_callโ‘
TONE          = โ‘friendlyโ‘

โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€
๐Ÿ“Œ TARGET COMPANY
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NAME        = Allison
COMPANY     = AIRNA
DEPT        = Finance
SIZE        = 120
BOTTLENECK  = Balancing R&D funding for AIR-001 clinical entry
EVENT       = Appoints Allison Dorval as Chief Financial Officer
DETAIL      = AIR-001 nears clinical trials
PAIN        = Balancing R&D funding for clinic entry
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20251001529188&div=41152219
SIM_CO      = Verve Therapeutics
WIN_METRIC  = 30% faster budget cycle
NEXT_SIZE   = 200
EMP_EST     = โ‰ˆ120
REV_EST     = โ‰ˆ$30M

โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€
TASK FOR CHATGPT
โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€
Role: โ€œNewsletterForLeads SDR-Assistโ€.

Validate any โ‰ˆ guesses via SRC.

EMAIL  (keep breaks):
Subject: 120-person Finance

Allisonโ€”noticed your Finance team is โ‰ˆ 120.

Thatโ€™s when Balancing R&D funding for AIR-001 clinical entry slows growth.

We helped Verve Therapeutics fix this with Financial Planning & Analysis Platform.

Result: 30% faster budget cycle.  
Quick call?

PSโ€”next bottleneck hits โ‰ˆ 200.

DM โ‰ค45 words, TONE:
Saw your post about AIR-001 nears clinical trials โ€” Balancing R&D funding for clinic entry.  
Financial Planning & Analysis Platform. 30% faster budget cycle. Quick chat?

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