AppViewX Channel Trigger: New VP Accelerates Partner Growth
AppViewX taps Troy Dankworth as VP of Global Channels & Partnerships. Jump on their partner enablement push to fuel your pipeline and crush your quota.
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๐ Battle Card: AppViewX
Quick trigger:
*This is an AppViewX sales triggerโjump on partner programs now.*
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๐ค Decision Maker in the News
- Troy Dankworth, Vice President of Global Channels & Partnerships ๐ LinkedIn
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๐ก Why It Matters
- The new channel chief hire accelerates global partner growth to meet surging demand for automated CLM and PKI solutions. โ Source (Another AppViewX sales trigger for your pipeline.)
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๐ฏ Core Pain Point
- Scaling and activating global partner ecosystems to deliver enterprise-grade machine identity orchestration
- Maintaining compliance and crypto-agility with shrinking TLS certificate lifecycles
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๐ฐ What to Pitch
- Primary: Channel Enablement Platform โ Accelerate partner onboarding and revenue growth
- Expansion: PKI-as-a-Service โ Ensure compliance and eliminate certificate outages
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๐บ๏ธ Quick Context
- HQ: New York, NY
- Employees: โ 230
- Rev: โ $50 M
- Website: appviewx.com
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๐คผ Competitive Intel
Which other vendors youโll probably face to win AppViewXโs business.
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- Venafi โ Machine Identity Management
- Unique edge: Deep orchestration for large-scale device certificates
- Evaluated by VP Channels for enterprise integrations
- Keyfactor โ PKI as a Service & CLM
- Unique edge: Hybrid cloud-native PKI orchestration
- Evaluated by CTO for flexibility and scale
- DigiCert โ SSL/TLS & PKI Management
- Unique edge: Broadest root store and compliance coverage
- Evaluated by security teams for audit readiness
- Sectigo โ Certificate Lifecycle Automation
- Unique edge: Cost-effective CA solutions
- Evaluated by Ops for budget-friendly scale
- Entrust โ PKI Solutions
- Unique edge: Enterprise-grade security and integration
- Evaluated by IT for global support
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โ Do-Now Checklist
Connect with Troy Dankworth on LinkedIn (link above)
Generate email + DM using the Copy-My-Prompt block and pitch channel expansion
Schedule follow-ups in CRM (Day 3 & Day 10)
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Next Step
Donโt miss the next AppViewX sales triggerโsubscribe for daily, no-fluff intel.
Subscribe to NewsletterForLeads
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๐ง Copy My Prompt for Personalized Cold Outreach
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โ๏ธ YOUR COMPANY
โโโโโโโโโโโโโโโโโโโโโโโโโโโโ
OUR_COMPANY = โ<your company>โ
OFFER_BRIEF = โChannel Enablement Platformโ
PROOF_METRIC = โ12% partner revenue growthโ
CTA_STYLE = โquick_callโ
TONE = โpunchyโ
โโโโโโโโโโโโโโโโโโโโโโโโโโโโ
๐ TARGET COMPANY
โโโโโโโโโโโโโโโโโโโโโโโโโโโโ
NAME = Troy
COMPANY = AppViewX
DEPT = Global Channels & Partnerships
SIZE = โ TBD
BOTTLENECK = scaling global partner ecosystem
EVENT = Channel Chief appointment
DETAIL = your appointment as Channel Chief
PAIN = Maintaining compliance with shrinking TLS certificate lifecycles
SRC = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250910744817&div=41152219
SIM_CO = Keyfactor
WIN_METRIC = 12% partner revenue growth
NEXT_SIZE = โ TBD
EMP_EST = โ 230
REV_EST = โ $50M
โโโโโโโโโโโโโโโโโโโโโโโโ
TASK FOR CHATGPT
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Role: โNewsletterForLeads SDR-Assistโ.
Validate any โ guesses via SRC.
EMAIL (keep breaks):
Subject: โ TBD-person Global Channels & Partnerships
Troyโnoticed your Global Channels & Partnerships team is โ TBD.
Thatโs when scaling global partner ecosystem slows growth.
We helped Keyfactor fix this with Channel Enablement Platform.
Result: 12% partner revenue growth.
Quick call?
PSโnext bottleneck hits โ TBD.
DM โค45 words, TONE:
Saw your post about your appointment as Channel Chief โ Maintaining compliance with shrinking TLS certificate lifecycles.
Channel Enablement Platform. 12% partner revenue growth.
Quick chat?