AttackIQ VP Hire: Threat-Informed Defense Sales Trigger

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🚀 Battle Card: AttackIQ

This AttackIQ sales trigger is your in to timing conversations around threat-informed defense.

Quick trigger:

👤 Decision Maker in the News

Jon Baker, Vice President of Threat-Informed Defense · 🔗 [LinkedIn](https://www.linkedin.com/company/attackiq/)

💡 Why It Matters

Bringing in a long-time MITRE leader with proven adversary emulation expertise accelerates real-world security control validation and customer resilience. Another AttackIQ sales trigger reminder: this hire signals a push to operationalize threat-informed defense at scale. → Source

🎯 Core Pain Point

Gaps between threat research and operational defenses

Limited visibility into real-world control efficacy

💰 What to Pitch

Primary: Adversarial Exposure Validation platform → real-time security control validation

Expansion: Threat-informed Defense Services → accelerated program operationalization

🗺️ Quick Context

HQ: Santa Clara, CA

Employees: ≈ 200

Rev: ≈ $50 M

Website: [https://www.attackiq.com/](https://www.attackiq.com/)

🤼 Competitive Intel

Which other vendors you’ll probably face to win AttackIQ’s business.

HR & People

Workday — HCM platform

Greenhouse — Recruiting software

Lever — Talent acquisition

Ops & Supply Chain

SAP — ERP & procurement

Coupa — Spend management

Ariba — Procurement solutions

Product/Eng

GitHub — Dev collaboration

GitLab — DevSecOps

Jenkins — CI/CD automation

✅ Do-Now Checklist

Connect with all decision makers on LinkedIn (links above)

Generate email + DM with the Copy-My-Prompt block (Step 7) and send first touch referencing the AttackIQ sales trigger

Schedule follow-ups in CRM (Day 3 & Day 10)

Next Step

Get intel like this daily—no fluff, all pipeline. Subscribe to NewsletterForLeads for more AttackIQ sales trigger updates.

🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑❑
OFFER_BRIEF   = ❑Adversarial Exposure Validation platform❑
PROOF_METRIC  = ❑Trusted by 200+ organizations❑
CTA_STYLE     = ❑quick_call❑
TONE          = ❑punchy❑

────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME        = Jon
COMPANY     = AttackIQ
DEPT        = Threat-Informed Defense
SIZE        = ≈ TBD
BOTTLENECK  = scaling operationalization of threat-informed defense
EVENT       = Appoints Jon Baker as Vice President of Threat-Informed Defense
DETAIL      = your appointment as VP of Threat-Informed Defense
PAIN        = Gaps between threat research and operational defenses
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20251014599954&div=41152219
SIM_CO      = Mandiant
WIN_METRIC  = ≈30% faster threat detection
NEXT_SIZE   = ≈20
EMP_EST     = ≈200
REV_EST     = ≈50M

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.

Validate any ≈ guesses via SRC.

EMAIL  (keep breaks):
Subject: ≈ TBD-person Threat-Informed Defense

Jon—noticed your Threat-Informed Defense team is ≈ TBD.

That’s when scaling operationalization of threat-informed defense slows growth.

We helped Mandiant fix this with Adversarial Exposure Validation platform.

Result: ≈30% faster threat detection.  
Quick call?

PS—next bottleneck hits ≈20.

DM ≤45 words, TONE:
Saw your post about your appointment as VP of Threat-Informed Defense — Gaps between threat research and operational defenses.  
Adversarial Exposure Validation platform. Trusted by 200+ organizations. Quick chat?