Attio Series B Sales Trigger: Fuel Your CRM Pipeline
Attio just raised $52M. Inject AI-native CRM and automate pipelines. Plan your next touch. Close more deals.
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🚀 Battle Card: Attio
Quick trigger:
👤 Decision Maker in the News
- Nicolas Sharp, Co-Founder & CEO 📧 nicolas@attio.com
💡 Why It Matters
- This Attio sales trigger puts buying teams on high alert for scaling AI-native CRM—time your outreach to inject automation where they need it most. → Source
🎯 Core Pain Point
- Disparate customer data flows slowing insight generation
- Manual processes bottlenecking sales velocity
💰 What to Pitch
- Primary: Tailored CRM integration → unified data model and rapid deployment
- Expansion: AI-driven workflow automation → accelerated go-to-market execution for this Attio sales trigger
🗺️ Quick Context
- HQ: San Francisco, CA
- Employees: ≈ 120
- Rev: ≈ $15 M
- Website: attio.com
🤼 Competitive Intel
*Which other vendors you’ll probably face to win Attio’s business after this Attio sales trigger.*
- Salesforce — CRM / Sales Automation
- Unique edge: Market-leading ecosystem & AppExchange
- Evaluated by VP Ops & IT for scalability
- HubSpot — Marketing Automation / CRM
- Unique edge: All-in-one inbound suite
- Evaluated by Dir. Marketing for integration speed
- Microsoft — Enterprise CRM
- Unique edge: Native Office 365 & Azure integration
- Evaluated by CIO for security & compliance
- Zendesk — Sales CRM
- Unique edge: Integrated support-to-sales workflows
- Evaluated by Head of CX for customer data synergy
✅ Do-Now Checklist
Send intro email to Nicolas Sharp (nicolas@attio.com)
Generate email + DM with the Copy-My-Prompt block (Step 7) and send first touch
Schedule follow-ups in CRM (Day 3 & Day 10)
Next Step
Leverage every Attio sales trigger—no fluff, all pipeline.
Subscribe to NewsletterForLeads
🧠 Copy My Prompt for Personalized Cold Outreach
────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY = ❑<your company>❑
OFFER_BRIEF = ❑<1-line value>❑
PROOF_METRIC = ❑<metric>❑
CTA_STYLE = ❑quick_call | case_study❑
TONE = ❑friendly | punchy❑
────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME = Nicolas
COMPANY = Attio
DEPT = Sales
SIZE = ≈ TBD
BOTTLENECK = Disparate customer data flows slowing insight generation
EVENT = Attio Raises $52M Series B Round
DETAIL = raised $52M in Series B
PAIN = Manual processes bottlenecking sales velocity
SRC = https://vcnewsdaily.com/attio/venture-capital-funding/mhwhcltndk
SIM_CO = Replicate
WIN_METRIC = ≈ TBD
NEXT_SIZE = ≈ TBD
EMP_EST = ≈ 120
REV_EST = ≈ $15M
────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.
Validate any ≈ guesses via SRC.
EMAIL (keep breaks):
Subject: ≈ TBD-person Sales
Nicolas—noticed your Sales team is ≈ TBD.
That’s when Disparate customer data flows slowing insight generation slows growth.
We helped Replicate fix this with ≈ TBD.
Result: ≈ TBD.
<<CTA_STYLE=="quick_call" ? "Quick call?" : "Want the 2-min recap?">>
PS—next bottleneck hits ≈ TBD.
DM ≤45 words, TONE:
Saw your post about raised $52M in Series B — Manual processes bottlenecking sales velocity.
≈ TBD. ≈ TBD.
<<CTA_STYLE=="quick_call" ? "Quick chat?" : "Send case study?">>