Auctane Sales Trigger: New CSO Ignites Cross-Border Push

🚀 Battle Card: Auctane

• Josh Steinitz, Chief Strategy Officer · 🔗 [LinkedIn](https://www.linkedin.com/company/auctane/)

• This Auctane sales trigger shows they’re doubling down on strategic partnerships, carrier relations & cross-border innovation to maintain market leadership. → Source

• Complex, inefficient cross-border shipping operations

• Scaling strategic partnerships & carrier relationships globally

• Primary: Cross-border shipping optimization platform → Reduce costs, accelerate delivery times

• Expansion: Strategic partnership management services → Broaden carrier network & market reach

• HQ: Austin, TX

• Employees: ≈ 2,000

• Rev: ≈ $350M

• Website: [auctane.com](https://www.auctane.com)

🤼 Competitive Intel

• Shippo — Shipping API & Logistics
• Unique edge: Developer-friendly API & transparent rates
• Evaluated by VP Ops & Dir of Logistics for integration speed

• Easyship — Global Shipping Platform
• Unique edge: Pre-negotiated carrier rates & built-in customs docs
• Evaluated by eCommerce Teams & Ops for simplicity

• Flexport — Freight Forwarding & Customs Tech
• Unique edge: End-to-end freight visibility
• Evaluated by Supply Chain Managers & Compliance Officers

• Pitney Bowes — Mailing & Shipping Services
• Unique edge: Strong USPS partnerships & mailing solutions
• Evaluated by Finance & Ops for cost efficiency

• DHL — Global Logistics Network
• Unique edge: Worldwide express delivery & dense network
• Evaluated by CSO & Logistics for reliability

✅ Do-Now Checklist

Next Step

🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑❑
OFFER_BRIEF   = ❑Cross-border shipping optimization platform that reduces costs and accelerates delivery❑
PROOF_METRIC  = ❑≈ TBD❑
CTA_STYLE     = ❑quick_call❑
TONE          = ❑punchy❑

────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME        = Josh
COMPANY     = Auctane
DEPT        = Ops & Supply Chain
SIZE        = ≈ TBD
BOTTLENECK  = Complex, inefficient cross-border shipping operations
EVENT       = Auctane appoints Josh Steinitz as Chief Strategy Officer
DETAIL      = appointment as Chief Strategy Officer
PAIN        = Complex, inefficient cross-border shipping operations
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250924376687&div=41152219
SIM_CO      = Shippo
WIN_METRIC  = ≈ TBD
NEXT_SIZE   = ≈ TBD
EMP_EST     = ≈ 2000
REV_EST     = ≈ $350M

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.

Validate any ≈ guesses via SRC.

EMAIL  (keep breaks):
Subject: ≈ TBD-person Ops & Supply Chain

Josh—noticed your Ops & Supply Chain team is ≈ TBD.

That’s when Complex, inefficient cross-border shipping operations slows growth.

We helped Shippo fix this with Cross-border shipping optimization platform that reduces costs and accelerates delivery.

Result: ≈ TBD.  
Quick call?

PS—next bottleneck hits ≈ TBD.

DM ≤45 words, TONE:
Saw your post about appointment as Chief Strategy Officer — Complex, inefficient cross-border shipping operations.  
Cross-border shipping optimization platform that reduces costs and accelerates delivery. ≈ TBD.  
Quick chat?