Aurelius Systems Sales Trigger: New Head of Growth

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🚀 Battle Card: Aurelius Systems

Aurelius Systems sales trigger:

👤 Decision Maker in the News

Dustin Hicks, Head of Growth · 🔗 [LinkedIn](https://www.linkedin.com/company/aurelius-systems/)

💡 Why It Matters

This Aurelius Systems sales trigger underscores a shift from R&D to aggressive market expansion in lightweight directed-energy defense → Source

🎯 Core Pain Point

Rapid scaling of field testing and manufacturing for laser defense platforms

Need to secure high-value defense contracts through strategic partnerships

💰 What to Pitch

Primary: Account-Based Marketing platform → Targeted outreach to defense and national security decision makers

Expansion: Supply Chain Management suite → Streamlined procurement and accelerated production ramp-up

🗺️ Quick Context

HQ: Washington, DC

Employees: ≈ 50

Rev: ≈ $5 M

Website: [https://aureliussystems.com/](https://aureliussystems.com/)

🤼 Competitive Intel

*Which other vendors you’ll probably face to win Aurelius Systems’ business.*

Salesforce — CRM / Sales Automation

Unique edge: Industry-leading ABM and partner ecosystem
Evaluated by Head of Growth & Dir. Marketing for engagement metrics

SAP — ERP / Supply Chain Management

Unique edge: End-to-end visibility across global operations
Evaluated by VP Ops for compliance and scale

Oracle NetSuite — ERP / Procurement

Unique edge: Cloud-native financials and procurement integrations
Evaluated by CFO & Dir. Supply Chain for cost control

✅ Do-Now Checklist

Connect with all decision makers on LinkedIn (links above)

Generate email + DM with the Aurelius Systems sales trigger Copy-My-Prompt block (Step 7) and send first touch

Schedule follow-ups in CRM (Day 3 & Day 10)

Next Step

Use this Aurelius Systems sales trigger to fuel your pipeline daily. Subscribe to NewsletterForLeads

🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑❑
OFFER_BRIEF   = ❑Account-Based Marketing platform❑
PROOF_METRIC  = ❑≈ TBD❑
CTA_STYLE     = ❑quick_call❑
TONE          = ❑punchy❑

────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME        = Dustin
COMPANY     = Aurelius Systems
DEPT        = Growth
SIZE        = ≈ TBD
BOTTLENECK  = Rapid scaling of field testing and manufacturing for laser defense platforms
EVENT       = Named new Head of Growth
DETAIL      = appointment as Head of Growth
PAIN        = Need to secure high-value defense contracts through strategic partnerships
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20251004024262&div=41152219
SIM_CO      = Anduril
WIN_METRIC  = ≈ TBD
NEXT_SIZE   = ≈ TBD
EMP_EST     = ≈ 50
REV_EST     = ≈ $5M

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.

Validate any ≈ guesses via SRC.

EMAIL  (keep breaks):
Subject: ≈ TBD-person Growth

Dustin—noticed your Growth team is ≈ TBD.

That’s when Rapid scaling of field testing and manufacturing for laser defense platforms slows growth.

We helped Anduril fix this with Account-Based Marketing platform.

Result: ≈ TBD.  
Quick call?

PS—next bottleneck hits ≈ TBD.

DM ≤45 words, TONE:
Saw your post about appointment as Head of Growth — Need to secure high-value defense contracts through strategic partnerships.  
Account-Based Marketing platform. ≈ TBD.  
Quick chat?

Laser-Focus Sales Trigger: Aurelius Systems Growth

🚀 Battle Card: Aurelius Systems

🤼 Competitive Intel

✅ Do-Now Checklist

Next Step

🧠 Copy My Prompt for Personalized Cold Outreach

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