AXS CTO Alert: Fuel Your Pipeline
AXS taps Nikhil Bobde as CTO. Use this sales trigger to pitch cloud scaling and DevOps automation. Ready your next touch and boost deal flow.
Published on
Do not index
Do not index
🚀 Battle Card: AXS
Quick trigger:
👤 Decision Maker in the News
- Nikhil Bobde, Chief Technology Officer 🔗 LinkedIn
💡 Why It Matters
- This AXS sales trigger underscores a strategic push to enhance platform scalability, security, and global engineering talent access → Source
🎯 Core Pain Point
- Scaling a live-event ticketing platform to support millions of concurrent users
- Attracting and retaining world-class engineering talent in competitive markets
💰 What to Pitch
- Primary: Cloud infrastructure optimization → immediate platform resilience & uptime
- Expansion: DevOps automation & talent enablement → accelerated feature delivery
(Use this AXS sales trigger insight to open your first touch.)
🗺️ Quick Context
- HQ: Los Angeles, CA
- Employees: ≈ 1,200
- Rev: ≈ $250 M
- Website: https://axs.com/
🤼 Competitive Intel
*Which other vendors you’ll probably face to win AXS’s business.*
- Ticketmaster (ticketmaster.com) — Primary & secondary ticketing
- Unique edge: Unrivaled global event network
- Evaluated by VP Operations for scale & reliability
- Eventbrite (eventbrite.com) — Self-service ticketing
- Unique edge: Rapid event setup & community tools
- Evaluated by Dir. Product for ease of use
- SeatGeek (seatgeek.com) — Secondary marketplace & analytics
- Unique edge: Data-driven pricing engine
- Evaluated by CTO for real-time analytics
- Live Nation (livenation.com) — Event promotion & ticketing
- Unique edge: End-to-end live-event ecosystem
- Evaluated by CMO for marketing integration
- Universe (universe.com) — Integrated community ticketing
- Unique edge: Niche creator & fan engagement features
- Evaluated by VP Marketing for audience reach
✅ Do-Now Checklist
Connect with Nikhil Bobde on LinkedIn (link above)
Reference the AXS sales trigger in your email & LinkedIn DM using the Copy-My-Prompt block (Step 7)
Schedule follow-ups in CRM (Day 3 & Day 10)
Next Step
🧠 Copy My Prompt for Personalized Cold Outreach
────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY = ❑≈ TBD❑
OFFER_BRIEF = ❑optimize your cloud infrastructure for scale❑
PROOF_METRIC = ❑99.99% uptime achieved❑
CTA_STYLE = ❑quick_call❑
TONE = ❑friendly❑
────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME = Nikhil
COMPANY = AXS
DEPT = Technology
SIZE = ≈200
BOTTLENECK = scaling a live-event ticketing platform
EVENT = Appoints Nikhil Bobde as Chief Technology Officer
DETAIL = ticketing system enhancements
PAIN = attracting and retaining world-class engineering talent
SRC = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20251016176581&div=41152219
SIM_CO = SeatGeek
WIN_METRIC = 99.99% uptime
NEXT_SIZE = ≈500
EMP_EST = ≈1,200
REV_EST = ≈$250M
────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.
Validate any ≈ guesses via SRC.
EMAIL (keep breaks):
Subject: ≈200-person Technology
Nikhil—noticed your Technology team is ≈200.
That’s when scaling a live-event ticketing platform slows growth.
We helped SeatGeek fix this with optimize your cloud infrastructure for scale.
Result: 99.99% uptime.
Quick call?
PS—next bottleneck hits ≈500.
DM ≤45 words, TONE:
Saw your post about ticketing system enhancements — attracting and retaining world-class engineering talent.
optimize your cloud infrastructure for scale. 99.99% uptime achieved.
Quick chat?