Battle Card: Bregal Secondaries Blitz
Bregal just tapped Luis Cabrera to spearhead its LP & GP-led secondaries push. Use this trigger to supercharge your deal flow, nail the pitch, and close faster.
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๐ Battle Card: Bregal
Quick trigger:
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๐ค Decision Maker in the News
- Luis Cabrera, Managing Partner, Head of Secondaries ยท ๐ LinkedIn
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๐ก Why It Matters
- This Bregal sales trigger reveals a strategic pivot into LP- and GP-led secondaries, tapping existing fund-of-funds networks to drive scalable deal flow. โ Source
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๐ฏ Core Pain Point
- Sourcing quality lower mid-market secondaries deals at scale
- Building end-to-end execution infrastructure for complex GP-led transactions
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๐ฐ What to Pitch
- Primary: Secondaries deal sourcing platform โ Accelerates identification of LP and GP-led opportunities
- Expansion: Secondary transaction analytics & due diligence service โ Improves deal structuring and risk management
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๐บ๏ธ Quick Context
- HQ: London, UK & New York, NY
- Employees: โ 300
- Rev: โ $400 M
- Website: bregal.com
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๐คผ Competitive Intel
Which other vendors youโll probably face to win Bregalโs business. Use this Bregal sales trigger to prep your counter-arguments.
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- Intralinks โ Deal sourcing & VDR
- Unique edge: Widely adopted for GP-led auction processes
- Evaluated by Head of Secondaries for platform stability
- Axial โ Mid-market deal network
- Unique edge: Access to curated GP and LP networks
- Evaluated by Deal Team for sourcing quality
- Preqin โ Secondaries data & analytics
- Unique edge: Comprehensive market intelligence and benchmarking
- Evaluated by Strategy Group for market insights
- PitchBook โ Private markets intelligence
- Unique edge: Real-time deal tracking across regions
- Evaluated by Investment Team for pipeline visibility
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โ Do-Now Checklist
Connect with all decision makers on LinkedIn (links above)
Generate email + DM with the Copy-My-Prompt block (Step 7) and send first touch
Schedule follow-ups in CRM (Day 3 & Day 10)
Tag this as a Bregal sales trigger in your CRM for easy tracking
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Next Step
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๐ง Copy My Prompt for Personalized Cold Outreach
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โ๏ธ YOUR COMPANY
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OUR_COMPANY = โโ
OFFER_BRIEF = โโ
PROOF_METRIC = โโ
CTA_STYLE = โcase_studyโ
TONE = โpunchyโ
โโโโโโโโโโโโโโโโโโโโโโโโโโโโ
๐ TARGET COMPANY
โโโโโโโโโโโโโโโโโโโโโโโโโโโโ
NAME = Luis
COMPANY = Bregal
DEPT = Secondaries
SIZE = โ TBD
BOTTLENECK = Sourcing quality lower mid-market secondaries deals at scale
EVENT = Appointment of Luis Cabrera as Head of Secondaries
DETAIL = development of the new secondaries business
PAIN = Sourcing quality lower mid-market secondaries deals at scale
SRC = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20251016886687&div=41152219
SIM_CO = GCM Grosvenor
WIN_METRIC = โ TBD
NEXT_SIZE = โ TBD
EMP_EST = โ 300
REV_EST = โ $400M
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TASK FOR CHATGPT
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Role: โNewsletterForLeads SDR-Assistโ.
Validate any โ guesses via SRC.
EMAIL (keep breaks):
Subject: โ TBD-person Secondaries
Luisโnoticed your Secondaries team is โ TBD.
Thatโs when Sourcing quality lower mid-market secondaries deals at scale slows growth.
We helped GCM Grosvenor fix this with <<OFFER_BRIEF>>.
Result: โ TBD.
Want the 2-min recap?
PSโnext bottleneck hits โ TBD.
DM โค45 words, TONE:
Saw your post about development of the new secondaries business โ Sourcing quality lower mid-market secondaries deals at scale.
<<OFFER_BRIEF>>. <<PROOF_METRIC>>.
Send case study?