Battle Card: Bregal Secondaries Blitz

Bregal just tapped Luis Cabrera to spearhead its LP & GP-led secondaries push. Use this trigger to supercharge your deal flow, nail the pitch, and close faster.

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๐Ÿš€ Battle Card: Bregal

Quick trigger:
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๐Ÿ‘ค Decision Maker in the News
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๐Ÿ’ก Why It Matters
  • This Bregal sales trigger reveals a strategic pivot into LP- and GP-led secondaries, tapping existing fund-of-funds networks to drive scalable deal flow. โ†’ Source
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๐ŸŽฏ Core Pain Point
  • Sourcing quality lower mid-market secondaries deals at scale
  • Building end-to-end execution infrastructure for complex GP-led transactions
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๐Ÿ’ฐ What to Pitch
  • Primary: Secondaries deal sourcing platform โ†’ Accelerates identification of LP and GP-led opportunities
  • Expansion: Secondary transaction analytics & due diligence service โ†’ Improves deal structuring and risk management
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๐Ÿ—บ๏ธ Quick Context
  • HQ: London, UK & New York, NY
  • Employees: โ‰ˆ 300
  • Rev: โ‰ˆ $400 M
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๐Ÿคผ Competitive Intel

Which other vendors youโ€™ll probably face to win Bregalโ€™s business. Use this Bregal sales trigger to prep your counter-arguments.
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  • Intralinks โ€” Deal sourcing & VDR
    • Unique edge: Widely adopted for GP-led auction processes
    • Evaluated by Head of Secondaries for platform stability
  • Axial โ€” Mid-market deal network
    • Unique edge: Access to curated GP and LP networks
    • Evaluated by Deal Team for sourcing quality
  • Preqin โ€” Secondaries data & analytics
    • Unique edge: Comprehensive market intelligence and benchmarking
    • Evaluated by Strategy Group for market insights
  • PitchBook โ€” Private markets intelligence
    • Unique edge: Real-time deal tracking across regions
    • Evaluated by Investment Team for pipeline visibility
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โœ… Do-Now Checklist

Connect with all decision makers on LinkedIn (links above)
Generate email + DM with the Copy-My-Prompt block (Step 7) and send first touch
Schedule follow-ups in CRM (Day 3 & Day 10)
Tag this as a Bregal sales trigger in your CRM for easy tracking
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Next Step

Get the next Bregal sales trigger dailyโ€”no fluff, all pipeline. Subscribe to NewsletterForLeads
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๐Ÿง  Copy My Prompt for Personalized Cold Outreach

โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€
โœ๏ธ YOUR COMPANY
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OUR_COMPANY   = โ‘โ‘
OFFER_BRIEF   = โ‘โ‘
PROOF_METRIC  = โ‘โ‘
CTA_STYLE     = โ‘case_studyโ‘
TONE          = โ‘punchyโ‘

โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€
๐Ÿ“Œ TARGET COMPANY
โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€
NAME        = Luis
COMPANY     = Bregal
DEPT        = Secondaries
SIZE        = โ‰ˆ TBD
BOTTLENECK  = Sourcing quality lower mid-market secondaries deals at scale
EVENT       = Appointment of Luis Cabrera as Head of Secondaries
DETAIL      = development of the new secondaries business
PAIN        = Sourcing quality lower mid-market secondaries deals at scale
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20251016886687&div=41152219
SIM_CO      = GCM Grosvenor
WIN_METRIC  = โ‰ˆ TBD
NEXT_SIZE   = โ‰ˆ TBD
EMP_EST     = โ‰ˆ 300
REV_EST     = โ‰ˆ $400M

โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€
TASK FOR CHATGPT
โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€
Role: โ€œNewsletterForLeads SDR-Assistโ€.

Validate any โ‰ˆ guesses via SRC.

EMAIL  (keep breaks):
Subject: โ‰ˆ TBD-person Secondaries

Luisโ€”noticed your Secondaries team is โ‰ˆ TBD.

Thatโ€™s when Sourcing quality lower mid-market secondaries deals at scale slows growth.

We helped GCM Grosvenor fix this with <<OFFER_BRIEF>>.

Result: โ‰ˆ TBD.  
Want the 2-min recap?

PSโ€”next bottleneck hits โ‰ˆ TBD.

DM โ‰ค45 words, TONE:
Saw your post about development of the new secondaries business โ€” Sourcing quality lower mid-market secondaries deals at scale.  
<<OFFER_BRIEF>>. <<PROOF_METRIC>>.  
Send case study?

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