Battle Card: Cloyes Gear & Products Sales Trigger
Cloyes Gear taps Eric Renaud as VP Sales. Leverage this battle card to fuel pipeline, speed onboarding, and crush your quota.
Published on
Do not index
Do not index
🚀 Battle Card: Cloyes Gear & Products, Inc.
Quick trigger:
👤 Decision Maker in the News
- Eric Renaud, Vice President, Sales for Rotomaster and Cloyes · 🔗 [LinkedIn](https://www.linkedin.com/company/cloyes-gear-and-products/)
💡 Why It Matters
- Bringing on a 32-year automotive aftermarket veteran signals a next-level push into new markets and tighter cross-functional alignment. → Source
🎯 Core Pain Point
- Scaling sales coverage across diverse aftermarket channels
- Aligning engineering roadmaps with customer priorities
💰 What to Pitch
- Primary: Sales Enablement Platform → 20% faster rep onboarding and deal closure
- Expansion: Integrated CRM & PDM workflow → deeper customer insights and product alignment
🗺️ Quick Context
- HQ: Fort Smith, AR
- Employees: ≈ 300
- Rev: ≈ $180 M
🤼 Competitive Intel
Which other vendors you’ll probably face to win Cloyes Gear & Products, Inc. business.
- [Salesforce](https://www.salesforce.com) — CRM / Sales Enablement
- Unique edge: Enterprise-grade AI analytics & global support
- Evaluated by VP Sales for full-stack scalability
- [HubSpot](https://www.hubspot.com) — CRM / Marketing Automation
- Unique edge: All-in-one inbound platform with low barrier to entry
- Evaluated by Marketing Director for lead gen integration
- [Microsoft Dynamics 365](https://dynamics.microsoft.com) — CRM / Business Intelligence
- Unique edge: Seamless Office 365 & Azure integration
- Evaluated by VP Ops for data insights and security
- [Pipedrive](https://www.pipedrive.com) — CRM / Pipeline Management
- Unique edge: Visual, user-friendly deal tracking
- Evaluated by Sales Managers for ease of adoption
✅ Do-Now Checklist
Connect with Eric Renaud on LinkedIn (link above)
Craft first touch using the Cloyes Gear & Products, Inc. sales trigger: highlight Eric’s customer-centric focus
Log activity and schedule follow-ups in CRM (Day 3 & Day 10)
Next Step
Get every Cloyes Gear & Products, Inc. sales trigger—no fluff, all pipeline.
Subscribe to NewsletterForLeads
Use the Cloyes Gear & Products, Inc. sales trigger to hit quota and grow your pipeline.
🧠 Copy My Prompt for Personalized Cold Outreach
────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY = ❑❑
OFFER_BRIEF = ❑Sales Enablement Platform❑
PROOF_METRIC = ❑20% faster rep onboarding and deal closure❑
CTA_STYLE = ❑quick_call❑
TONE = ❑friendly❑
────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME = Eric
COMPANY = Cloyes Gear & Products, Inc.
DEPT = Sales
SIZE = 300
BOTTLENECK = scaling sales coverage across diverse aftermarket channels
EVENT = Cloyes Appoints Eric Renaud as Vice President of Sales for Cloyes and Rotomaster
DETAIL = appointment as Vice President of Sales for Rotomaster and Cloyes
PAIN = scaling sales coverage across diverse aftermarket channels
SRC = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20251006436381&div=41152219
SIM_CO = Gates Corporation
WIN_METRIC = 20% faster rep onboarding and deal closure
NEXT_SIZE = 500
EMP_EST = ≈300
REV_EST = ≈180M
────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.
Validate any ≈ guesses via SRC.
EMAIL (keep breaks):
Subject: 300-person Sales
Eric—noticed your Sales team is ≈ 300.
That’s when scaling sales coverage across diverse aftermarket channels slows growth.
We helped Gates Corporation fix this with Sales Enablement Platform.
Result: 20% faster rep onboarding and deal closure.
Quick call?
PS—next bottleneck hits ≈ 500.
DM ≤45 words, TONE:
Saw your post about appointment as Vice President of Sales for Rotomaster and Cloyes — scaling sales coverage across diverse aftermarket channels.
Sales Enablement Platform. 20% faster rep onboarding and deal closure.
Quick chat?