BitGo Board Shakeup: Compliance Sales Trigger

🚀 Battle Card: BitGo

• Brian Brooks, Board Member · 🔗 LinkedIn

• This BitGo sales trigger shows a major lift in governance and regulatory expertise to support its next growth phase → Source

• Need for rock-solid compliance and risk governance

• Scaling regulated infrastructure for global institutions

• Primary: Regulated custody & settlement platform → Mitigate regulatory risk (leverages this BitGo sales trigger)

• Expansion: Institutional staking & trading suite → Drive yield and client stickiness

• HQ: New York, NY

• Employees: ≈ 500

• Rev: ≈ $120 M

• Website: https://www.bitgo.com

🤼 Competitive Intel

• Coinbase Custody — Custody / Security
• Unique edge: Backed by Nasdaq-listed parent
• Evaluated by CFO & Ops for enterprise scale

• Fireblocks — Transfer / Connectivity
• Unique edge: MPC-based secure transfers
• Evaluated by IT & Engineering for API integration

• Anchorage Digital — Custody / Compliance
• Unique edge: Federally chartered trust
• Evaluated by Legal & Compliance for regulatory fit

• Copper.co — Custody / Treasury
• Unique edge: Integrated prime services & yield optimization
• Evaluated by Treasury & Finance for ROI

✅ Do-Now Checklist

Next Step

🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑❑
OFFER_BRIEF   = ❑Regulated custody & settlement platform❑
PROOF_METRIC  = ❑30% faster compliance reviews❑
CTA_STYLE     = ❑quick_call❑
TONE          = ❑friendly❑

────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME        = Brian
COMPANY     = BitGo
DEPT        = Finance
SIZE        = ≈ 20
BOTTLENECK  = scaling regulated infrastructure
EVENT       = Board expansion
DETAIL      = joining BitGo’s Board of Directors
PAIN        = Need for rock-solid compliance and risk governance
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250914118463&div=41152219
SIM_CO      = Coinbase Custody
WIN_METRIC  = 30% faster compliance reviews
NEXT_SIZE   = ≈ 35
EMP_EST     = ≈ 500
REV_EST     = ≈ $120M

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.
Validate any ≈ guesses via SRC.

EMAIL  (keep breaks):
Subject: ≈ 20-person Finance

Brian—noticed your Finance team is ≈ 20.

That’s when scaling regulated infrastructure slows growth.

We helped Coinbase Custody fix this with Regulated custody & settlement platform.

Result: 30% faster compliance reviews.  
Quick call?

PS—next bottleneck hits ≈ 35.

DM ≤45 words, TONE:
Saw your post about joining BitGo’s Board of Directors — Need for rock-solid compliance and risk governance.  
Regulated custody & settlement platform. 30% faster compliance reviews.  
Quick chat?