BlueLinx Sales Trigger: Board Appointment Playbook

Chris Corley joins BlueLinx board. Pitch ERP & SCM to cut stockouts, forecast demand, fuel your pipeline, and close deals faster.

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🚀 Battle Card: BlueLinx Holdings Inc.

Quick trigger: Appointment of Christina (Chris) Corley to Board of Directors (Sep 22, 2025)
 
👤 Decision Maker in the News
 
💡 Why It Matters
  • This BlueLinx Holdings Inc. sales trigger opens doors to pitch digital transformation and supply chain optimization services. → Source
 
🎯 Core Pain Point
  • Inefficient inventory management across a broad footprint
  • Lack of real-time demand forecasting and analytics
 
💰 What to Pitch
  • Primary: Integrated ERP & SCM platform → streamline ordering, reduce stockouts
  • Expansion: Advanced analytics suite → improve demand forecasting, boost margins
 
🗺️ Quick Context
  • HQ: Atlanta, GA
  • Employees: ≈ 800
  • Rev: ≈ $2.5 B
 
Leverage this BlueLinx Holdings Inc. sales trigger to jumpstart conversations around digital services.
 

🤼 Competitive Intel

Which other vendors you’ll probably face to win BlueLinx’s business.
 
  • SAPERP / SCM
    • Unique edge: End-to-end supply chain integration
    • Evaluated by VP Ops & CFO
  • OracleERP / SCM
    • Unique edge: Embedded analytics and AI
    • Evaluated by CIO & Dir Finance
  • InforERP
    • Unique edge: Industry-specific modular packs
    • Evaluated by COO & IT Director
  • EpicorDistribution ERP
    • Unique edge: Cloud-native for wholesale distributors
    • Evaluated by Dir of Supply Chain
  • Manhattan AssociatesWMS
    • Unique edge: Best-in-class warehouse optimization
    • Evaluated by VP Logistics
 

✅ Do-Now Checklist

Connect with Christina and other board members on LinkedIn
Generate email + DM highlighting the BlueLinx Holdings Inc. sales trigger in your first subject line
Schedule follow-ups in CRM (Day 3 & Day 10)
 

Next Step

Get BlueLinx Holdings Inc. sales trigger intel daily—no fluff, all pipeline. Subscribe to NewsletterForLeads
 

🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑❑
OFFER_BRIEF   = ❑Integrated ERP & SCM platform❑
PROOF_METRIC  = ❑25% improvement in forecast accuracy❑
CTA_STYLE     = ❑quick_call❑
TONE          = ❑friendly❑

────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME        = Christina
COMPANY     = BlueLinx Holdings Inc.
DEPT        = Supply Chain
SIZE        = 15
BOTTLENECK  = inefficient inventory management
EVENT       = Appointment of Christina (Chris) Corley to Board of Directors
DETAIL      = appointment of Chris Corley to Board of Directors
PAIN        = lack of real-time demand forecasting and analytics
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250926454218&div=41152219
SIM_CO      = Builders FirstSource
WIN_METRIC  = 20% reduction in stockouts
NEXT_SIZE   = 50
EMP_EST     = ≈ 800
REV_EST     = ≈ $2.5B

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.

Validate any ≈ guesses via SRC.

EMAIL  (keep breaks):
Subject: 15-person Supply Chain

Christina—noticed your Supply Chain team is ≈ 15.

That’s when inefficient inventory management slows growth.

We helped Builders FirstSource fix this with Integrated ERP & SCM platform.

Result: 20% reduction in stockouts.  
Quick call?

PS—next bottleneck hits ≈ 50.

DM ≤45 words, TONE:
Saw your post about appointment of Chris Corley to Board of Directors — lack of real-time demand forecasting and analytics.  
Integrated ERP & SCM platform. 25% improvement in forecast accuracy.  
Quick chat?

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