Power100 Deal Trigger: Blueprint Capital

🚀 Battle Card: Blueprint Capital Advisors LLC

• Erica Madrid, Executive Director, Power100 Initiative · 🔗 LinkedIn

• This Blueprint Capital Advisors LLC sales trigger opens the door for solutions that scale inclusive networking and capital access in alternative asset management. → Source

• Underrepresented professionals lack structured visibility and networking.

• Power100 needs robust analytics to prove DEI program ROI.

• Primary: Community Engagement Platform → Boost member engagement and networking across equity initiatives.

• Expansion: DEI Analytics Suite → Measure program impact and report on representation gains.

• HQ: New York, NY

• Employees: ≈ 50

• Rev: ≈ $20M

• Website: blueprintllc.com

🤼 Competitive Intel

• Higher Logic — Community Engagement
• Unique edge: Tailored communities with advanced automation
• Evaluated by CHRO & Head of DEI for engagement metrics

• Bizzabo — Event Management
• Unique edge: Hybrid event capabilities fueling virtual networking
• Evaluated by CMO & Event Director for scale and analytics

• PeopleFluent — Talent Management / DEI
• Unique edge: Integrated performance and diversity analytics
• Evaluated by HR & Finance for ROI and compliance

✅ Do-Now Checklist

Next Step

🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑<your company>❑
OFFER_BRIEF   = ❑Community Engagement Platform❑
PROOF_METRIC  = ❑25% uptick in community engagement❑
CTA_STYLE     = ❑quick_call❑
TONE          = ❑friendly❑

────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME        = Erica
COMPANY     = Blueprint Capital Advisors LLC
DEPT        = Power100 Initiative
SIZE        = ≈ 50
BOTTLENECK  = structuring visibility and networking
EVENT       = Erica Madrid Joins Blueprint Capital Advisors to Lead the Power100 Initiative
DETAIL      = Erica Madrid Joins Blueprint Capital Advisors to Lead the Power100 Initiative
PAIN        = Underrepresented professionals lack structured visibility and networking.
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250917886453&div=41152219
SIM_CO      = Higher Logic
WIN_METRIC  = 25% uptick in community engagement
NEXT_SIZE   = ≈ 100
EMP_EST     = ≈ 50
REV_EST     = ≈ $20M

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.

Validate any ≈ guesses via SRC.

EMAIL  (keep breaks):
Subject: ≈ 50-person Power100 Initiative

Erica—noticed your Power100 Initiative team is ≈ 50.

That’s when structuring visibility and networking slows growth.

We helped Higher Logic fix this with Community Engagement Platform.

Result: 25% uptick in community engagement.  
Quick call?

PS—next bottleneck hits ≈ 100.

DM ≤45 words, TONE:
Saw your post about Erica Madrid Joins Blueprint Capital Advisors to Lead the Power100 Initiative — Underrepresented professionals lack structured visibility and networking.  
Community Engagement Platform. 25% uptick in community engagement. Quick chat?