Daily Sales Trigger: BMF's Valuation Powerplay

🚀 Battle Card: Bober Markey Fedorovich (BMF)

• Michael Ardizzone, Managing Director, Valuation Advisory Services · 🔗 LinkedIn

• Bringing in a 20+ year valuation veteran boosts in-house machinery & equipment appraisal capabilities nationally & abroad. → Source

• No in-house machinery & equipment valuation expertise, relying on external firms slows deal cycles

• Scaling Valuation Advisory Services to meet national & global client demands

• Primary: Valuation Analytics Platform → Automate asset appraisal, cut turnaround by 30%

• Expansion: Asset Management Advisory Services → Upsell ongoing compliance & audit support

• HQ: Akron, OH

• Employees: ≈ 200

• Rev: ≈ $50 M

• Website: bmf.cpa

🤼 Competitive Intel

• Valuation Research Corporation — Valuation Consulting
• Unique edge: Deep machinery & equipment bench
• Evaluated by Practice Leader for technical depth

• American Appraisal Associates — Asset Valuation
• Unique edge: Global footprint & brand trust
• Evaluated by Finance Team for international compliance

• Ernst & Young — Financial Advisory
• Unique edge: Big Four credibility & broad service suite
• Evaluated by CFO for integrated solutions

• Duff & Phelps (Kroll) — Valuation & Corporate Finance
• Unique edge: M&A advisory & valuation combo
• Evaluated by Managing Director for deal support

✅ Do-Now Checklist

Next Step

🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑❑
OFFER_BRIEF   = ❑Valuation Analytics Platform❑
PROOF_METRIC  = ❑30% faster valuations❑
CTA_STYLE     = ❑quick_call❑
TONE          = ❑punchy❑

────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME        = Michael
COMPANY     = Bober Markey Fedorovich
DEPT        = Valuation Advisory Services
SIZE        = 3
BOTTLENECK  = relying on external firms slows deal cycles
EVENT       = Expands Valuation Advisory Practice
DETAIL      = addition of Michael Ardizzone
PAIN        = No in-house machinery & equipment valuation expertise
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20251015943009&div=41152219
SIM_CO      = Valuation Research Corporation
WIN_METRIC  = 30% faster valuations
NEXT_SIZE   = 10
EMP_EST     = ≈200
REV_EST     = ≈$50M

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.

Validate any ≈ guesses via SRC.

EMAIL  (keep breaks):
Subject: 3-person Valuation Advisory Services

Michael—noticed your Valuation Advisory Services team is ≈ 3.

That’s when relying on external firms slows deal cycles.

We helped Valuation Research Corporation fix this with Valuation Analytics Platform.

Result: 30% faster valuations.  
Quick call?

PS—next bottleneck hits ≈ 10.

DM ≤45 words, TONE:
Saw your post about addition of Michael Ardizzone — No in-house machinery & equipment valuation expertise.  
Valuation Analytics Platform. 30% faster valuations. Quick chat?