Pipeline Alert: C.H. Robinson Board Shake-Up
Edward Feitzinger joins C.H. Robinson board. Unlock AI TMS deal flow. Ramp your pipeline. Lock in your next touch.
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🚀 Battle Card: C.H. Robinson
Quick trigger: Edward Feitzinger named to C.H. Robinson Board (Aug 7, 2025)
👤 Decision Maker in the News
- Edward Feitzinger, Partner · 🔗 Rebar Advisors LinkedIn
💡 Why It Matters
- This C.H. Robinson sales trigger signals a fresh board perspective steeped in freight tech and large-scale logistics innovation. → Source
🎯 Core Pain Point
- Scaling AI-driven TMS across 37M shipments
- Seamless integration of global freight forwarding systems
💰 What to Pitch
- Primary: AI-powered Transportation Management System → Cut shipment delays by up to 20%
- Expansion: Real-time Supply Chain Analytics Platform → End-to-end visibility for 450K+ carriers
🗺️ Quick Context
- HQ: Eden Prairie, MN
- Employees: ≈ 15,000
- Rev: ≈ $23 B
- Website: chrobinson.com
🤼 Competitive Intel
Which other vendors you’ll probably face to win C.H. Robinson’s business.
- Oracle — TMS / SCM
- Unique edge: Deep AI R&D
- Evaluated by VP Ops & CIO for global footprint
- SAP — ERP / SCM
- Unique edge: End-to-end cloud suite
- Evaluated by CFO for financial integration
- Blue Yonder — TMS / Forecasting
- Unique edge: Demand forecasting AI
- Evaluated by Dir. Logistics for predictive accuracy
- Descartes — Route Planning / Visibility
- Unique edge: Real-time carrier network
- Evaluated by Head of Transportation for network scale
- Manhattan Associates — WMS / TMS
- Unique edge: Unified warehouse & transport
- Evaluated by COO for operational sync
✅ Do-Now Checklist
Connect with Edward Feitzinger on LinkedIn (link above)
Email first touch referencing this C.H. Robinson sales trigger
Schedule follow-ups in CRM (Day 3 & Day 10)
Next Step
🧠 Copy My Prompt for Personalized Cold Outreach
────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY = ❑❑
OFFER_BRIEF = ❑AI-powered Transportation Management System❑
PROOF_METRIC = ❑Cut shipment delays by 20%❑
CTA_STYLE = ❑quick_call❑
TONE = ❑punchy❑
────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME = Edward
COMPANY = C.H. Robinson
DEPT = Supply Chain
SIZE = ≈ 200
BOTTLENECK = scaling AI-driven TMS across 37M shipments
EVENT = board appointment
DETAIL = Edward Feitzinger named to Board
PAIN = Lack of seamless freight forwarding integration
SRC = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250807408047&div=41152219
SIM_CO = Blue Yonder
WIN_METRIC = 20% reduction in shipment delays
NEXT_SIZE = ≈ 300
EMP_EST = ≈ 15,000
REV_EST = ≈ $23B
────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.
Validate any ≈ guesses via SRC.
EMAIL (keep breaks):
Subject: 200-person Supply Chain
Edward—noticed your Supply Chain team is ≈ 200.
That’s when scaling AI-driven TMS across 37M shipments slows growth.
We helped Blue Yonder fix this with AI-powered Transportation Management System.
Result: 20% reduction in shipment delays.
Quick call?
PS—next bottleneck hits ≈ 300.
DM ≤45 words, TONE:
Saw your post about Edward Feitzinger named to Board — Lack of seamless freight forwarding integration.
AI-powered Transportation Management System. Cut shipment delays by 20%. Quick chat?