ChaosTrack Sales Trigger: New CEO & CTO Appointment
ChaosTrack just named David Troha as CEO & Jay Manni as CTO. Next touch: pitch your AI-powered incident response to slash breach times, fatten your pipeline, and drive commission.
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🚀 Battle Card: ChaosTrack
Quick trigger: Appointment of David Troha as CEO & Jay Manni as CTO (Oct 8, 2025)
👤 Decision Maker in the News
💡 Why It Matters
- Bringing on two cybersecurity veterans signals an aggressive push into AI-driven response and compliance—prime ChaosTrack sales trigger to pitch your automation demos. → Source
🎯 Core Pain Point
- Lack of autonomous incident response, forcing manual handoffs and delays
- Extended breach detection & remediation times, increasing risk and costs
💰 What to Pitch
- Primary: AI-powered incident response automation → Cut response time by 50%+
- Expansion: Simulation-to-Execution Pipeline for compliance → Ensure audit-ready posture continuously
🗺️ Quick Context
- HQ: Palo Alto, CA
- Employees: ≈ 50
- Rev: ≈ $8 M
🤼 Competitive Intel
Which other vendors you’ll probably face to win ChaosTrack’s business.
- Splunk — SOAR / autonomous response
- Unique edge: Deep SIEM integration & high scalability
- Evaluated by CISO & VP Security for SIEM alignment
- Palo Alto Networks — XSOAR platform
- Unique edge: Unified prevention & response across stack
- Evaluated by CTO for firewall & endpoint integration
- IBM — Resilient SOAR
- Unique edge: Extensive playbook library & compliance workflows
- Evaluated by Chief Compliance Officer & IT Ops
- Swimlane — SOAR automation
- Unique edge: Low-code playbook builder for rapid customizations
- Evaluated by Director of SecOps for ease of use
✅ Do-Now Checklist
Connect with David Troha on LinkedIn (link above)
Craft first-touch email & DM highlighting ChaosTrack sales trigger and AI ROI
Schedule follow-ups in CRM (Day 3 & Day 10)
Next Step
Securing demos now puts you ahead in this ChaosTrack sales trigger window—get intel like this daily.
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🧠 Copy My Prompt for Personalized Cold Outreach
────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY = ❑❑
OFFER_BRIEF = ❑an autonomous AI incident response platform❑
PROOF_METRIC = ❑50% faster response times❑
CTA_STYLE = ❑quick_call❑
TONE = ❑friendly❑
────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME = David
COMPANY = ChaosTrack
DEPT = Incident Response
SIZE = ≈ 50
BOTTLENECK = manual incident response
EVENT = Appointment of CEO & CTO
DETAIL = Strengthens Leadership with Cybersecurity Veterans
PAIN = Lack of autonomous incident response
SRC = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20251007810262&div=41152219
SIM_CO = ≈ TBD
WIN_METRIC = 50% faster response times
NEXT_SIZE = ≈ 100
EMP_EST = ≈ 50
REV_EST = ≈ $8M
────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.
Validate any ≈ guesses via SRC.
EMAIL (keep breaks):
Subject: ≈ 50-person Incident Response
David—noticed your Incident Response team is ≈ 50.
That’s when manual incident response slows growth.
We helped ≈ TBD fix this with an autonomous AI incident response platform.
Result: 50% faster response times.
Quick call?
PS—next bottleneck hits ≈ 100.
DM ≤45 words, TONE:
Saw your post about Strengthens Leadership with Cybersecurity Veterans — Lack of autonomous incident response.
an autonomous AI incident response platform. 50% faster response times.
Quick chat?