Deal Flow Alert: Crescent Capital’s New MD Hire
Juan Grana steps in as MD of Bank Capital Solutions at Crescent Capital. That’s your next big pipeline play. Pitch onboarding & leadership to close fast.
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🚀 Battle Card: Crescent Capital Group LP
Quick trigger:
This Crescent Capital Group LP sales trigger lands a prime opportunity in HR & People.
👤 Decision Maker in the News
- Juan Grana, Managing Director, Bank Capital Solutions · 🔗 LinkedIn
💡 Why It Matters
- As a Crescent Capital Group LP sales trigger, this hire supercharges SRT market expansion with 20+ years of deal-making expertise. → Source
🎯 Core Pain Point
- Rapidly scaling risk-sharing transaction capacity
- Integrating senior credit structuring talent
💰 What to Pitch
- Primary: Executive onboarding solutions → Accelerate integration & retention
- Expansion: Leadership development platform → Elevate bank capital solutions team skills
🗺️ Quick Context
- HQ: Los Angeles, CA
- Employees: ≈ 230
- Rev: ≈ $200 M
- Website: crescentcap.com
🤼 Competitive Intel
*Which other vendors you’ll probably face to win Crescent Capital Group LP’s bank capital solutions business.*
- Ares Management — Credit & SRT solutions
- Unique edge: Deep bank relationships for risk transfers
- Evaluated by COO & Head of Origination
- Apollo Global Management — Alternative credit strategies
- Unique edge: Scale in below-investment grade lending
- Evaluated by CFO & Risk Management head
- KKR — Structured credit investments
- Unique edge: Proprietary modelling and capital partnerships
- Evaluated by Head of Credit Structuring
- Blackstone — Private debt & credit markets
- Unique edge: Global distribution network
- Evaluated by VP of Bank Capital Solutions
✅ Do-Now Checklist
Connect with Juan Grana on LinkedIn (link above)
Generate tailored email & DM using Copy-My-Prompt block (Step 7)
Schedule follow-ups in CRM (Day 3 & Day 10)
Next Step
Get intel on every Crescent Capital Group LP sales trigger—no fluff, all pipeline.
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🧠 Copy My Prompt for Personalized Cold Outreach
────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY = ❑❑
OFFER_BRIEF = ❑Executive onboarding solutions to accelerate integration & retention❑
PROOF_METRIC = ❑≈ TBD❑
CTA_STYLE = ❑quick_call❑
TONE = ❑friendly❑
────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME = Juan
COMPANY = Crescent Capital Group LP
DEPT = Bank Capital Solutions
SIZE = ≈ 2
BOTTLENECK = Rapidly scaling risk-sharing transaction capacity
EVENT = Hiring of Juan Grana as Managing Director
DETAIL = leading Bank Capital Solutions
PAIN = rapidly scaling risk-sharing transaction capacity
SRC = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250922925203&div=41152219
SIM_CO = Ares Management
WIN_METRIC = ≈ TBD
NEXT_SIZE = ≈ 5
EMP_EST = ≈ 230
REV_EST = ≈ $200M
────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.
Validate any ≈ guesses via SRC.
EMAIL (keep breaks):
Subject: ≈ 2-person Bank Capital Solutions
Juan—noticed your Bank Capital Solutions team is ≈ 2.
That’s when Rapidly scaling risk-sharing transaction capacity slows growth.
We helped Ares Management fix this with Executive onboarding solutions to accelerate integration & retention.
Result: ≈ TBD.
Quick call?
PS—next bottleneck hits ≈ 5.
DM ≤45 words, TONE:
Saw your post about leading Bank Capital Solutions — rapidly scaling risk-sharing transaction capacity.
Executive onboarding solutions to accelerate integration & retention. ≈ TBD.
Quick chat?