Datassential EMEA Sales Trigger: Battle Card

Datassential names Pascal Hartwig GM EMEA and drops its first Top Chains in Europe report. Spike your pipeline, lock in deal flow, and close with confidence.

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🚀 Battle Card: Datassential

Quick trigger:
 
👤 Decision Maker in the News
 
💡 Why It Matters
  • This Datassential sales trigger signals an aggressive push into EMEA, demanding localized foodservice intelligence to outpace competition. → Source
 
🎯 Core Pain Point
  • Limited localized insights for EMEA foodservice chains
  • Unprioritized European account opportunities causing revenue leakage
 
💰 What to Pitch
  • Primary: Global Food & Beverage Intelligence Platform → Rapid EMEA expansion with unified data—seize this Datassential sales trigger
  • Expansion: Top Chains Benchmark Report Access → Pinpoint whitespace and accelerate pipeline
 
🗺️ Quick Context
  • HQ: Chicago, IL
  • Employees: ≈ 200
  • Rev: ≈ $50 M
 

🤼 Competitive Intel

*Which other vendors you’ll probably face to win Datassential’s business.*
 
  • Euromonitor (https://www.euromonitor.com/) — Market Research & Analytics
    • Unique edge: Global consumer & foodservice data with EMEA depth
    • Evaluated by GM EMEA for region-specific market sizing
  • IRI (https://www.iriworldwide.com/) — Retail & CPG Data Analytics
    • Unique edge: Real-time POS integration across Europe
    • Evaluated by Ops leadership for supply chain transparency
  • Technomic (https://www.technomic.com/) — Foodservice Insights
    • Unique edge: Operator trend analysis and competitor benchmarking
    • Evaluated by Marketing for menu innovation forecasts
 

✅ Do-Now Checklist

Connect with Pascal Hartwig on LinkedIn
Reference the Datassential sales trigger in your first email touch
Schedule follow-ups in CRM (Day 3 & Day 10)
 

Next Step

Master every Datassential sales trigger daily—no fluff, all pipeline. Subscribe to NewsletterForLeads
 

🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑❑
OFFER_BRIEF   = ❑Unified EMEA foodservice sales intelligence❑
PROOF_METRIC  = ❑≈25% pipeline growth❑
CTA_STYLE     = ❑quick_call❑
TONE          = ❑friendly❑

────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME        = Pascal
COMPANY     = Datassential
DEPT        = Sales
SIZE        = ≈10
BOTTLENECK  = limited EMEA insights
EVENT       = Pascal Hartwig named GM of EMEA
DETAIL      = released first-annual Top Chains in Europe report
PAIN        = Difficulty converting European account opportunities due to lack of regional data
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20251013748149&div=41152219
SIM_CO      = Danone
WIN_METRIC  = ≈30% faster deal cycles
NEXT_SIZE   = ≈15
EMP_EST     = ≈200
REV_EST     = ≈50M

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.

Validate any ≈ guesses via SRC.

EMAIL  (keep breaks):
Subject: ≈10-person Sales

Pascal—noticed your Sales team is ≈10.

That’s when limited EMEA insights slows growth.

We helped Danone fix this with Unified EMEA foodservice sales intelligence.

Result: ≈30% faster deal cycles.  
Quick call?

PS—next bottleneck hits ≈15.

DM ≤45 words, TONE:
Saw your post about released first-annual Top Chains in Europe report — Difficulty converting European account opportunities due to lack of regional data.  
Unified EMEA foodservice sales intelligence. ≈25% pipeline growth.  
Quick chat?

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