Deal Flow Alert: AIG Leadership Shakeup
New North America Commercial team at AIG. Pitch onboarding portals and engagement analytics. Fill your pipeline. Close commission-driving deals.
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๐ Battle Card: American International Group, Inc. (AIG)
Quick trigger:
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๐ค Decision Maker in the News
- Allison Cooper, Co-President, Retail, North America Commercial ยท ๐ [LinkedIn](https://www.linkedin.com/company/aig/)
- Barbara Luck, Co-President, Retail, North America Commercial ยท ๐ [LinkedIn](https://www.linkedin.com/company/aig/)
- Lou Levinson, President, Wholesale, North America Commercial ยท ๐ [LinkedIn](https://www.linkedin.com/company/aig/)
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๐ก Why It Matters
- Leadership shuffle in North America Commercial impacts distribution and retention strategies, creating urgency for executive alignment. โ Source
- This American International Group, Inc. sales trigger opens doors for leadership-focused solutions.
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๐ฏ Core Pain Point
- Sustaining high client retention during leadership transition
- Ensuring seamless distribution strategy across retail and wholesale
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๐ฐ What to Pitch
- Primary: Executive Onboarding Portal โ Accelerated team alignment
- Expansion: Client Engagement Analytics โ Maintain retention and growth
- Leverage this American International Group, Inc. sales trigger to position your solutions.
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๐บ๏ธ Quick Context
- HQ: New York, NY
- Employees: โ 49,000
- Rev: โ $50 B
- Website: [aig.com](https://www.aig.com)
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๐คผ Competitive Intel
Which other vendors youโll probably face to win American International Group, Inc.โs business.
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- Marsh & McLennan (mmc.com) โ Insurance Brokerage
- Unique edge: Global risk advisory and consulting
- Evaluated by COO & Head of Risk for breadth of services
- Aon (aon.com) โ Insurance Brokerage
- Unique edge: Data-driven analytics platform
- Evaluated by VP of Analytics & CFO for tech integration
- Willis Towers Watson (wtwco.com) โ Insurance Brokerage
- Unique edge: Customizable employee benefits solution
- Evaluated by HR & Benefits Heads for employee risk cover
- Gallagher (ajg.com) โ Insurance Brokerage
- Unique edge: Mid-market specialization with local teams
- Evaluated by Dir. Ops for regional support
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โ Do-Now Checklist
Connect with Allison, Barbara & Lou on LinkedIn (links above)
Draft email + DM referencing this American International Group, Inc. sales trigger and your onboarding solution
Schedule follow-ups in CRM (Day 3 & Day 10)
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Next Step
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๐ง Copy My Prompt for Personalized Cold Outreach
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โ๏ธ YOUR COMPANY
โโโโโโโโโโโโโโโโโโโโโโโโโโโโ
OUR_COMPANY = โโ
OFFER_BRIEF = โExecutive Onboarding Portalโ
PROOF_METRIC = โ20% increase in client retentionโ
CTA_STYLE = โquick_callโ
TONE = โfriendlyโ
โโโโโโโโโโโโโโโโโโโโโโโโโโโโ
๐ TARGET COMPANY
โโโโโโโโโโโโโโโโโโโโโโโโโโโโ
NAME = Allison
COMPANY = American International Group, Inc. (AIG)
DEPT = North America Commercial Insurance
SIZE = โ 200
BOTTLENECK = client attrition
EVENT = Leadership transition
DETAIL = Announced new NA Commercial leadership team
PAIN = risk of client attrition
SRC = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20251003888670&div=41152219
SIM_CO = Marsh & McLennan
WIN_METRIC = 20% increase in client retention
NEXT_SIZE = โ 500
EMP_EST = โ 49,000
REV_EST = โ $50 B
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TASK FOR CHATGPT
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Role: โNewsletterForLeads SDR-Assistโ.
Validate any โ guesses via SRC.
EMAIL (keep breaks):
Subject: โ 200-person North America Commercial Insurance
Allisonโnoticed your North America Commercial Insurance team is โ 200.
Thatโs when client attrition slows growth.
We helped Marsh & McLennan fix this with Executive Onboarding Portal.
Result: 20% increase in client retention.
Quick call?
PSโnext bottleneck hits โ 500.
DM โค45 words, TONE:
Saw your post about Announced new NA Commercial leadership team โ risk of client attrition.
Executive Onboarding Portal. 20% increase in client retention.
Quick chat?