Next Touch: Fennemore’s Idaho Office Expansion Trigger
Fennemore opens 2 Idaho offices in Boise & Coeur d’Alene. Immediate HR & Ops needs. Pitch a centralized talent platform and workflow automation. Drive pipeline and close fast.
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🚀 Battle Card
🚀 Battle Card: Fennemore
Quick trigger:
👤 Decision Maker in the News
- Alycia Moss, Leader of Immigration Practice · 🔗 LinkedIn
💡 Why It Matters
- The firm’s expansion into high-growth Idaho markets drives urgent talent acquisition and streamlined operations—this Fennemore sales trigger signals pressing HR & Ops needs → Source
🎯 Core Pain Point
- Scaling recruitment & onboarding in new high-growth offices
- Coordinating cross-office legal operations and workflows
💰 What to Pitch
- Primary: Centralized Talent Acquisition Platform → Accelerate hiring and improve retention
- Expansion: Workflow Automation & Case Management Tools → Boost cross-office collaboration and efficiency
🗺️ Quick Context
- HQ: Boise, ID
- Employees: ≈ 600
- Rev: ≈ $200 M
- Website: fennemorelaw.com
🤼 Competitive Intel
Which other vendors you’ll probably face to win Fennemore’s business.
- Workday — HRIS / Talent Management
- Unique edge: Unified HR and finance platform
- Evaluated by CHRO for global headcount planning
- Greenhouse — Talent Acquisition
- Unique edge: Best-in-class recruiting workflows
- Evaluated by Talent Acquisition Lead for streamlined hiring
- BambooHR — HRIS / Onboarding
- Unique edge: Intuitive interface for small to mid-market
- Evaluated by HR Manager for ease of adoption
- Asana — Project Management
- Unique edge: Flexible workflows for cross-office collaboration
- Evaluated by VP Ops for case project tracking
- Monday.com — Work OS / Workflow Automation
- Unique edge: Customizable automations for legal practices
- Evaluated by COO for operational efficiency
✅ Do-Now Checklist
Connect with all decision makers on LinkedIn (links above)
Generate email + DM weaving in this Fennemore sales trigger narrative and send first touch
Schedule follow-ups in CRM (Day 3 & Day 10)
Next Step
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🧠 Copy My Prompt for Personalized Cold Outreach
────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY =
OFFER_BRIEF =
PROOF_METRIC =
CTA_STYLE =
TONE =
────────────────────────────
📌 TARGET COMPANY
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NAME = Alycia
COMPANY = Fennemore
DEPT = Immigration Practice
SIZE = 5
BOTTLENECK = scaling recruitment & onboarding
EVENT = Opens two new offices in Boise & Coeur d'Alene
DETAIL = Fennemore’s expansion in Idaho
PAIN = struggling to scale recruitment & onboarding across new offices
SRC = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250915534982&div=41152219
SIM_CO = ≈ TBD
WIN_METRIC = ≈ TBD
NEXT_SIZE = ≈ TBD
EMP_EST = 600
REV_EST = $200M
────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.
Validate any ≈ guesses via SRC.
EMAIL (keep breaks):
Subject: 5-person Immigration Practice
Alycia—noticed your Immigration Practice team is ≈ 5.
That’s when scaling recruitment & onboarding slows growth.
We helped ≈ TBD fix this with ≈ TBD.
Result: ≈ TBD.
Want the 2-min recap?
PS—next bottleneck hits ≈ ≈ TBD.
DM ≤45 words, TONE:
Saw your post about Fennemore’s expansion in Idaho — struggling to scale recruitment & onboarding across new offices.
≈ TBD. ≈ TBD.
Send case study?