Tax Trigger Alert: Frazier & Deeter Sales Play

Andrew Case just became Head of Tax at Frazier & Deeter. Use this sales trigger to pitch your tax compliance automation and light the fire under your pipeline.

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🚀 Battle Card: Frazier & Deeter

Quick trigger:
 
👤 Decision Maker in the News
  • Andrew Case, Head of Tax
 
💡 Why It Matters
  • Appointment signals a strategic push to scale FD’s tax advisory practice amid rising demand for proactive planning → Source
  • Leverage this Frazier & Deeter sales trigger to position your tax transformation offering now
 
🎯 Core Pain Point
  • Keeping pace with complex, evolving tax regulations
  • Expanding global tax capabilities to support rapid firm growth
 
💰 What to Pitch
  • Primary: Tax compliance automation platform → Eliminate manual errors and slash processing time
  • Expansion: Advanced tax advisory services → Deliver proactive strategic insights and client value
 
🗺️ Quick Context
  • HQ: Atlanta, GA
  • Employees: ≈ 1,200
  • Rev: ≈ $250 M
 

🤼 Competitive Intel

Which other vendors you’ll probably face to win Frazier & Deeter’s business on this Frazier & Deeter sales trigger.
 
  • Thomson ReutersTax compliance software
    • Unique edge: Comprehensive global tax engine
    • Evaluated by Head of Tax for multi-jurisdiction reporting
  • Wolters KluwerCCH Axcess suite
    • Unique edge: Integrated workflow and document management
    • Evaluated by Tax Directors for audit readiness
  • AvalaraSales & use tax automation
    • Unique edge: Real-time rate calculation via API
    • Evaluated by Ops for transaction throughput
  • VertexIndirect tax solutions
    • Unique edge: AI-driven exemption certificate management
    • Evaluated by Finance for compliance risk mitigation
 

✅ Do-Now Checklist

Connect with Andrew Case on LinkedIn (search “Andrew Case Frazier & Deeter”)
Generate email + DM using the Copy-My-Prompt block (Step 7) and send first touch referencing this Frazier & Deeter sales trigger
Schedule follow-ups in CRM (Day 3 & Day 10)
 

Next Step

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🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑❑
OFFER_BRIEF   = ❑tax compliance automation platform❑
PROOF_METRIC  = ❑30% faster tax filing❑
CTA_STYLE     = ❑quick_call❑
TONE          = ❑friendly❑

────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME        = Andrew
COMPANY     = Frazier & Deeter
DEPT        = Tax
SIZE        = ≈15
BOTTLENECK  = manual tax processes hinder scaling
EVENT       = appointment of new Head of Tax
DETAIL      = Andrew Case named new Head of Tax
PAIN        = keeping pace with complex, evolving tax regulations
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250811051853&div=41152219
SIM_CO      = Grant Thornton
WIN_METRIC  = 30% faster tax filing process
NEXT_SIZE   = ≈50
EMP_EST     = ≈1,200
REV_EST     = ≈$250M

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.

Validate any ≈ guesses via SRC.

EMAIL  (keep breaks):
Subject: ≈15-person Tax

Andrew—noticed your Tax team is ≈15.

That’s when manual tax processes hinder scaling slows growth.

We helped Grant Thornton fix this with tax compliance automation platform.

Result: 30% faster tax filing process.  
Quick call?

PS—next bottleneck hits ≈50.

DM ≤45 words, TONE:
Saw your post about Andrew Case named new Head of Tax — keeping pace with complex, evolving tax regulations.  
tax compliance automation platform. 30% faster tax filing.  
Quick chat?

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