Battle Card: Functionize $41M Series B Sales Trigger
Functionize inks $41M. Pitch your AI test automation to slash maintenance and scale CI/CD. Ignite your pipeline, drive deal flow, and close big.
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🚀 Battle Card: Functionize
Quick trigger:
👤 Decision Maker in the News
- Gary Messiana, CEO 📧 gary@functionize.com
💡 Why It Matters
- Enterprises need scalable, self-healing test automation powered by AI to reduce maintenance and speed delivery.
- Capitalize on this Functionize sales trigger to position your AI testing solution for enterprise CI/CD pipelines. → Source
🎯 Core Pain Point
- High maintenance burden from UI changes
- Need to scale continuous testing in CI/CD pipelines
💰 What to Pitch
- Primary: AI-Powered Test Automation Platform → Slash test maintenance and accelerate releases
- Expansion: Test Cloud & CI/CD Integration → Scale testing across teams and environments
🗺️ Quick Context
- HQ: Walnut Creek, CA
- Employees: ≈ 60
- Rev: ≈ $8 M
- Website: functionize.com
🤼 Competitive Intel
Which other vendors you’ll probably face to win Functionize’s business.
- Tricentis — Test Automation
- Unique edge: Model-based testing with enterprise compliance
- Evaluated by QA Director & VP Engineering
- SmartBear — API & UI Testing
- Unique edge: End-to-end API coverage and smart assertions
- Evaluated by CTO & Director of DevOps
- Sauce Labs — Cloud-based Testing
- Unique edge: Cross-browser mobile and parallel scaling
- Evaluated by CIO & Director of QA
- Testim — AI Test Automation
- Unique edge: ML-driven test creation and maintenance
- Evaluated by Head of DevOps & QA Lead
✅ Do-Now Checklist
Connect with Gary Messiana on LinkedIn and email referencing the Functionize sales trigger
Generate email + DM with the Copy-My-Prompt block (Step 7) and send first touch
Schedule follow-ups in CRM (Day 3 & Day 10)
Next Step
Get the latest Functionize sales trigger intel daily—no fluff, all pipeline.
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🧠 Copy My Prompt for Personalized Cold Outreach
────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY = ❑<your company>❑
OFFER_BRIEF = ❑<1-line value>❑
PROOF_METRIC = ❑<metric>❑
CTA_STYLE = ❑quick_call❑
TONE = ❑punchy❑
────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME = Gary
COMPANY = Functionize
DEPT = ≈ TBD
SIZE = 60
BOTTLENECK = Need to scale continuous testing in CI/CD pipelines
EVENT = Functionize Inks $41M Series B Round
DETAIL = $41M Series B funding round
PAIN = High maintenance burden from UI changes
SRC = https://vcnewsdaily.com/functionize/venture-capital-funding/grbkdgdzjh
SIM_CO = Testim
WIN_METRIC = ≈ TBD
NEXT_SIZE = ≈ 100
EMP_EST = ≈ 60
REV_EST = ≈ $8M
────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.
Validate any ≈ guesses via SRC.
EMAIL (keep breaks):
Subject: 60-person ≈ TBD
Gary—noticed your ≈ TBD team is ≈ 60.
That’s when Need to scale continuous testing in CI/CD pipelines slows growth.
We helped Testim fix this with ❑<1-line value>❑.
Result: ≈ TBD.
Quick call?
PS—next bottleneck hits ≈ 100.
DM ≤45 words, TONE:
Saw your post about $41M Series B funding round — High maintenance burden from UI changes.
❑<1-line value>❑. ❑<metric>❑.
Quick chat?