Glue AI Series A Sales Trigger: Pipeline Playbook
Glue just raised $20M Series A. Use our AI collaboration Battle Card to ping CEO Evan Owen, nail disconnected workflow pain points, beat Teams & Slack, and set your next touch. Turbocharge your pipeline and crush your quota.
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๐ Battle Card: Glue
Quick trigger:
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Use this Glue sales trigger to capitalize on AI-native collaboration buying momentum.
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๐ค Decision Maker in the News
- Evan Owen, CEO ๐ง <evan@glue.ai>
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๐ก Why It Matters
- This Glue sales trigger highlights the shift to agentic AI bots as full teammates, streamlining decision making and driving faster alignment. โ Source
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๐ฏ Core Pain Point
- Disconnected team workflows slowing decision cycles
- Manual task follow-ups that waste engineering hours
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๐ฐ What to Pitch
- Primary: Real-time AI assistant in chat โ Boosts team productivity by automating routine follow-ups
- Expansion: Seamless integrations with existing tools โ Centralizes workflows and reduces context switching
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๐บ๏ธ Quick Context
- HQ: San Francisco, CA
- Employees: โ 30
- Rev: โ $1.5 M
- Website: [glue.ai](https://glue.ai/)
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๐คผ Competitive Intel
Which other vendors youโll probably face to win Glueโs business.
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- Microsoft Teams โ AI Chat Collaboration
- Unique edge: Deep Microsoft 365 integration
- Evaluated by CIO & VP Eng for enterprise compliance
- Slack โ Chat & Workflow Automation
- Unique edge: Extensive app ecosystem with GPT integrations
- Evaluated by VP Eng for developer-friendly APIs
- Asana โ Task & Team Management
- Unique edge: AI-driven task suggestions within workflows
- Evaluated by Dir. Product for roadmap support
- Notion โ Collaborative Docs & DBs
- Unique edge: Flexible all-in-one workspace with AI features
- Evaluated by Head of Ops for centralized knowledge
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โ Do-Now Checklist
Connect with all decision makers on LinkedIn
Reference the Glue sales trigger in your first email
Schedule follow-ups in CRM (Day 3 & Day 10)
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Next Step
Get more Glue sales trigger intel like this dailyโno fluff, all pipeline.
Subscribe to NewsletterForLeads
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๐ง Copy My Prompt for Personalized Cold Outreach
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โ๏ธ YOUR COMPANY
โโโโโโโโโโโโโโโโโโโโโโโโโโโโ
OUR_COMPANY = โโ
OFFER_BRIEF = โAI-powered chat assistant that automates follow-ups and centralizes workflowsโ
PROOF_METRIC = โโ TBDโ
CTA_STYLE = โquick_callโ
TONE = โfriendlyโ
โโโโโโโโโโโโโโโโโโโโโโโโโโโโ
๐ TARGET COMPANY
โโโโโโโโโโโโโโโโโโโโโโโโโโโโ
NAME = Evan
COMPANY = Glue
DEPT = Engineering
SIZE = 30
BOTTLENECK = disconnected team workflows
EVENT = $20M Series A
DETAIL = $20M Series A funding round
PAIN = disconnected team workflows slowing decision cycles
SRC = https://vcnewsdaily.com/glue/venture-capital-funding/rgxjskzczm
SIM_CO = Slack
WIN_METRIC = โ TBD
NEXT_SIZE = โ TBD
EMP_EST = โ 30
REV_EST = โ $1.5M
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TASK FOR CHATGPT
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Role: โNewsletterForLeads SDR-Assistโ.
Validate any โ guesses via SRC.
EMAIL (keep breaks):
Subject: 30-person Engineering
Evanโnoticed your Engineering team is โ 30.
Thatโs when disconnected team workflows slows growth.
We helped Slack fix this with AI-powered chat assistant that automates follow-ups and centralizes workflows.
Result: โ TBD.
Quick call?
PSโnext bottleneck hits โ TBD.
DM โค45 words, TONE:
Saw your post about $20M Series A funding round โ disconnected team workflows slowing decision cycles.
AI-powered chat assistant that automates follow-ups and centralizes workflows. โ TBD.
Quick chat?