Inkhouse EVP Sales Battle Card
Inkhouse names Darah Roslyn as EVP. Time to fill your pipeline with fresh West Coast PR & marketing deals. Pitch analytics & exec search—schedule your next touch.
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🚀 Battle Card: Inkhouse
Quick trigger:
👤 Decision Maker in the News
- Darah Roslyn, Executive Vice President · 🔗 LinkedIn
💡 Why It Matters
- This Inkhouse sales trigger signals an aggressive expansion of PR and marketing leadership on the West Coast to capture booming tech sector demand. → Source
🎯 Core Pain Point
- Scaling integrated communications across AI, cybersecurity, and hard tech clients
- Strengthening senior leadership bench to sustain rapid West Coast growth
💰 What to Pitch
- Primary: Marketing analytics platform → Drive measurable ROI across PR and content campaigns
- Expansion: Executive search services → Accelerate hiring of senior communications talent
🗺️ Quick Context
- HQ: San Francisco, CA
- Employees: ≈ 140
- Rev: ≈ $25 M
- Website: inkhouse.com
🤼 Competitive Intel
*Which other vendors you’ll probably face to win Inkhouse’s business.*
Marketing
- HubSpot — Marketing Automation / CRM
- Unique edge: All-in-one inbound marketing platform
- Cision — PR & Media Monitoring
- Unique edge: Extensive journalist and influencer database
- Hootsuite — Social Media Management
- Unique edge: Broad network integrations and scheduling tools
HR & People
- Greenhouse — Talent Acquisition
- Unique edge: Structured interview workflows and reporting
- LinkedIn Talent Solutions — Recruiting
- Unique edge: Access to the largest professional network
- Workday — HRIS
- Unique edge: Unified HR and finance data management
✅ Do-Now Checklist
Connect with Darah Roslyn on LinkedIn (link above)
Send first-touch email and DM referencing this Inkhouse sales trigger
Schedule follow-ups in CRM (Day 3 & Day 10)
Next Step
🧠 Copy My Prompt for Personalized Cold Outreach
────────────────────────────
✏️ YOUR COMPANY
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OUR_COMPANY =
OFFER_BRIEF =
PROOF_METRIC =
CTA_STYLE =
TONE =
────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME = Darah
COMPANY = Inkhouse
DEPT = PR
SIZE = ≈ TBD
BOTTLENECK = scaling integrated communications across AI, cybersecurity, and hard tech clients
EVENT = Appointment of Darah Roslyn as Executive Vice President
DETAIL = Appointment of Darah Roslyn as Executive Vice President
PAIN = scaling integrated communications across AI, cybersecurity, and hard tech clients
SRC = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250820232741&div=41152219
SIM_CO = Databricks
WIN_METRIC = ≈ TBD
NEXT_SIZE = ≈ TBD
EMP_EST = 140
REV_EST = $25M
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TASK FOR CHATGPT
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Role: “NewsletterForLeads SDR-Assist”.
Validate any ≈ guesses via SRC.
EMAIL (keep breaks):
Subject: ≈ TBD-person PR
Darah—noticed your PR team is ≈ TBD.
That’s when scaling integrated communications across AI, cybersecurity, and hard tech clients slows growth.
We helped Databricks fix this with Marketing analytics platform.
Result: ≈ TBD.
Quick call?
PS—next bottleneck hits ≈ ≈ TBD.
DM ≤45 words, TONE:
Saw your post about Appointment of Darah Roslyn as Executive Vice President — scaling integrated communications across AI, cybersecurity, and hard tech clients.
Marketing analytics platform. ≈ TBD. Quick chat?