CFO Alert: J.B. Hunt Sales Trigger

Brad Delco is the new CFO & EVP Finance at J.B. Hunt. Use his cost-discipline focus to pitch FP&A & IR tools. Boost your pipeline and close more deals.

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🚀 Battle Card: J.B. Hunt Transport Services Inc.

Quick trigger:
 
👤 Decision Maker in the News
  • Brad Delco, Chief Financial Officer and Executive Vice President of Finance · 🔗 LinkedIn
 
💡 Why It Matters
  • New financial leadership doubles down on disciplined growth, cost control and ROI on tech investments. → Source
 
🎯 Core Pain Point
  • Scaling investments while maintaining strict cost discipline
  • Accelerating forecasting accuracy and financial transparency
 
💰 What to Pitch
  • Primary: FP&A software (e.g., Adaptive Planning) → faster forecasting and tighter budget control
  • Expansion: Investor Relations management tool → improved stakeholder communications and compliance
 
🗺️ Quick Context
  • HQ: Lowell, AR
  • Employees: ≈ 30,000
  • Rev: ≈ $14 B
 
Pro Tip: Leverage the J.B. Hunt Transport Services Inc. sales trigger of a new CFO appointment to open doors for finance transformation conversations.
 

🤼 Competitive Intel

Which other vendors you’ll probably face to win after this J.B. Hunt Transport Services Inc. sales trigger.
 
  • Workday Adaptive PlanningFP&A
    • Unique edge: Cloud-native real-time modeling
    • Evaluated by CFO & finance teams for agility
  • AnaplanConnected Planning
    • Unique edge: Highly scalable driver-based models
    • Evaluated by FP&A leads for scenario planning
  • Oracle Hyperion Financial ManagementFinancial Consolidation
    • Unique edge: Robust compliance & audit trails
    • Evaluated by accounting & audit teams
  • SAP BPCBudgeting & Consolidation
    • Unique edge: Tight ERP integration
    • Evaluated by finance ops for end-to-end workflows
  • OneStreamCPM Platform
    • Unique edge: Unified CPM & analytics
    • Evaluated by VPs Finance for single platform strategy
 

✅ Do-Now Checklist

Connect with Brad Delco on LinkedIn (link above)
Generate email + DM with the Copy-My-Prompt block (Step 7), mention this J.B. Hunt Transport Services Inc. sales trigger
Schedule follow-ups in CRM (Day 3 & Day 10)
 

Next Step

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This J.B. Hunt Transport Services Inc. sales trigger is your cue to act now.
 

🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑<your company>❑
OFFER_BRIEF   = ❑FP&A software for faster forecasting and tighter budget control❑
PROOF_METRIC  = ❑≈ TBD❑
CTA_STYLE     = ❑quick_call❑
TONE          = ❑friendly❑

────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME        = Brad
COMPANY     = J.B. Hunt Transport Services Inc.
DEPT        = Finance
SIZE        = ≈ TBD
BOTTLENECK  = Scaling investments while maintaining strict cost discipline
EVENT       = Brad Delco named CFO
DETAIL      = Brad Delco named CFO
PAIN        = Accelerating forecasting accuracy and financial transparency
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250821079512&div=41152219
SIM_CO      = ≈ TBD
WIN_METRIC  = ≈ TBD
NEXT_SIZE   = ≈ TBD
EMP_EST     = ≈ 30,000
REV_EST     = ≈ $14 B

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.
Validate any ≈ guesses via SRC.

EMAIL  (keep breaks):
Subject: ≈ TBD-person Finance

Brad—noticed your Finance team is ≈ TBD.

That’s when Scaling investments while maintaining strict cost discipline slows growth.

We helped ≈ TBD fix this with FP&A software for faster forecasting and tighter budget control.

Result: ≈ TBD.  
Quick call?

PS—next bottleneck hits ≈ TBD.

DM ≤45 words, TONE:
Saw your post about Brad Delco named CFO — Accelerating forecasting accuracy and financial transparency.  
FP&A software for faster forecasting and tighter budget control. ≈ TBD.  
Quick chat?

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