Kasirer Trigger: Leadership Shakeup & NYC Advisory Opportunity

🚀 Battle Card: Kasirer

• Mike Braun, Managing Director, Kasirer Strategic Advisors (KSA) · 🔗 LinkedIn

• Capitalize on the Kasirer sales trigger to pitch holistic advisory beyond lobbying, meeting the rising demand to navigate New York’s complex ecosystem. → Source

• Navigating New York’s complex political & regulatory ecosystem

• Aligning business objectives with government policy and advocacy

• Primary: Government Relations Services → Access to NYC decision-makers & policy insights

• Expansion: Strategic Advisory Practice → Holistic counsel for market entry & stakeholder engagement

• HQ: New York, NY

• Employees: ≈ 30

• Rev: ≈ $10M

• Website: kasirer.nyc

🤼 Competitive Intel

• Mercury Public Affairs — Government Relations / Public Affairs
• Unique edge: Global reach with boutique client focus
• Evaluated by Managing Director for integrated digital advocacy

• Cornerstone Government Affairs — Government Relations / Lobbying
• Unique edge: Deep local network in NYC agencies
• Evaluated by President for relationship-driven strategy

• Akin Gump Strauss Hauer & Feld — Government Relations / Strategic Advisory
• Unique edge: Multidisciplinary policy expertise across sectors
• Evaluated by CSO for cross-industry counsel

• Brownstein Hyatt Farber Schreck — Government Relations / Strategic Communications
• Unique edge: National footprint with NYC specialty teams
• Evaluated by COO for media & policy integration

✅ Do-Now Checklist

Next Step

🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑❑
OFFER_BRIEF   = ❑❑
PROOF_METRIC  = ❑❑
CTA_STYLE     = ❑❑
TONE          = ❑❑

────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME        = Mike
COMPANY     = Kasirer
DEPT        = Strategic Advisory
SIZE        = ≈30
BOTTLENECK  = navigating New York’s complex political & regulatory ecosystem
EVENT       = launch of New-York focused Strategic Advisory Practice
DETAIL      = leadership promotions
PAIN        = navigating New York’s complex political & regulatory ecosystem
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250904083653&div=41152219
SIM_CO      = ≈ TBD
WIN_METRIC  = ≈ TBD
NEXT_SIZE   = ≈50
EMP_EST     = ≈30
REV_EST     = ≈$10M

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.

Validate any ≈ guesses via SRC.

EMAIL  (keep breaks):
Subject: ≈30-person Strategic Advisory

Mike—noticed your Strategic Advisory team is ≈30.

That’s when navigating New York’s complex political & regulatory ecosystem slows growth.

We helped ≈ TBD fix this with ❑❑.

Result: ≈ TBD.  
❑❑

PS—next bottleneck hits ≈50.

DM ≤45 words, TONE:
Saw your post about leadership promotions — navigating New York’s complex political & regulatory ecosystem.  
❑❑. ❑❑.  
❑❑