Kentik Battle Card: Scale Your AI Network Intelligence Deals
Spike in AI network intel demand. Kentik just expanded its exec ranks. Use this battle card to fuel your pipeline. Hit quota. Plan your next touch. Close bigger deals.
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🚀 Battle Card: Kentik
Quick trigger: Expands Executive Team to Support Demand for Network Intelligence (2025-10)
Use this
👤 Decision Makers in the News
- Chris Khadan, Chief Customer Officer
- Jason McKerr, SVP of Engineering
- Mav Turner, SVP of Product
- Daniel Donovan, VP of Global Sales
- Magnus Friberg, Chief Financial Officer
- Steve Stover, VP of Product Marketing
- Ken Marks, VP of Channels and Alliances
💡 Why It Matters
- Demand for AI-driven network intelligence has spiked, and Kentik just bolstered its leadership to scale sales, engineering, and partnerships—a clear Kentik sales trigger → Source
🎯 Core Pain Point
- Scaling go-to-market motions across new exec hires
- Integrating AI network intelligence at enterprise scale
💰 What to Pitch
- Primary: Unified Network Observability Platform → Proactive anomaly detection & capacity planning
- Expansion: Partner Program Automation → Accelerated partner onboarding & growth
🗺️ Quick Context
- HQ: San Francisco, CA
- Employees: ≈ 250
- Rev: ≈ $100 M
- Website: kentik.com
🤼 Competitive Intel
*Which other vendors you’ll probably face to win Kentik’s business.*
- Cisco — Network Performance Monitoring
- Unique edge: Ubiquitous enterprise hardware integration
- Evaluated by SVP Engineering & VP Global Sales
- SolarWinds — Network Performance Monitoring
- Unique edge: Deep legacy footprint in mid-market
- Evaluated by VP Channels & Alliances
- Datadog — Cloud Monitoring & APM
- Unique edge: Unified logs, metrics, traces with AI Ops
- Evaluated by SVP Product & Chief Customer Officer
- Splunk — Observability & Security
- Unique edge: Extensive security and log analytics
- Evaluated by CFO & SVP Engineering
✅ Do-Now Checklist
Craft email + DM referencing this Kentik sales trigger and your network intelligence edge
Schedule follow-ups in CRM (Day 3 & Day 10)
Next Step
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🧠 Copy My Prompt for Personalized Cold Outreach
────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY = ❑<your company>❑
OFFER_BRIEF = ❑<1-line value>❑
PROOF_METRIC = ❑<metric>❑
CTA_STYLE = ❑quick_call | case_study❑
TONE = ❑friendly | punchy❑
────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME = Chris
COMPANY = Kentik
DEPT = ≈ TBD
SIZE = ≈ TBD
BOTTLENECK = ≈ TBD
EVENT = Expands Executive Team to Support Demand for Network Intelligence
DETAIL = hiring of seven new executives across engineering, product, sales, finance, and partnerships
PAIN = Integrating AI network intelligence at enterprise scale
SRC = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20251023834889&div=41152219
SIM_CO = ≈ TBD
WIN_METRIC = revenue growth doubled
NEXT_SIZE = ≈ TBD
EMP_EST = ≈ 250
REV_EST = ≈ 100 M
────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.
Validate any ≈ guesses via SRC.
EMAIL (keep breaks):
Subject: ≈ TBD-person ≈ TBD
Chris—noticed your ≈ TBD team is ≈ TBD.
That’s when ≈ TBD slows growth.
We helped ≈ TBD fix this with ❑<1-line value>❑.
Result: revenue growth doubled.
<<CTA_STYLE=="quick_call" ? "Quick call?" : "Want the 2-min recap?">>
PS—next bottleneck hits ≈ TBD.
DM ≤45 words, TONE:
Saw your post about hiring of seven new executives across engineering, product, sales, finance, and partnerships — Integrating AI network intelligence at enterprise scale.
❑<1-line value>❑. ❑<metric>❑.
<<CTA_STYLE=="quick_call" ? "Quick chat?" : "Send case study?">>