KnoWEwell CMO Hire Sales Trigger
Dr. Patrick Hanaway is KnoWEwell’s new CMO. Pitch digital health integration and insurance claims management. Accelerate your pipeline. 💰
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🚀 Battle Card: KnoWEwell P.B.C.
Quick trigger:
👤 Decision Maker in the News
- Dr. Patrick Hanaway, Chief Medical Officer · 🔗 LinkedIn
💡 Why It Matters
- Bringing a functional medicine pioneer onboard supercharges evidence-based protocols and credibility across the Regenerative Whole Health Hub. → Source
🎯 Core Pain Point
- Scaling clinical protocols globally
- Bridging insurance & access gaps for chronic care
💰 What to Pitch
- Primary: Digital health integration platform → Streamline functional medicine workflows & patient data
- Expansion: Insurance claims management module → Reduce care barriers and expand membership
🗺️ Quick Context
- HQ: Bedminster, NJ
- Employees: ≈ 120
- Rev: ≈ $10 M
- Website: knowewell.com
🤼 Competitive Intel
*Which other vendors you’ll probably face to win **KnoWEwell P.B.C.*’s business.
- Teladoc — Digital Chronic Care / Telehealth
- Unique edge: Global telehealth network
- Evaluated by CMO & Head of Digital for scalability
- Omada Health — Chronic Disease Management
- Unique edge: Proven behavior-change programs
- Evaluated by Dir. Clinical Ops for engagement metrics
- Virgin Pulse — Wellness Benefits Platform
- Unique edge: Integrated member incentives
- Evaluated by VP Benefits & HR for ROI
- HealthEdge — Health Insurance Admin
- Unique edge: Real-time claims processing
- Evaluated by CFO & VP Insurance for compliance
✅ Do-Now Checklist
Connect with Dr. Patrick Hanaway on LinkedIn (link above)
Craft email + DM referencing this KnoWEwell P.B.C. sales trigger
Log first touch in CRM & schedule Day 3 & Day 10 follow-ups
Next Step
Get these KnoWEwell P.B.C. sales trigger updates daily—no fluff, all pipeline.
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🧠 Copy My Prompt for Personalized Cold Outreach
────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY = ❑❑
OFFER_BRIEF = ❑Digital health integration platform❑
PROOF_METRIC = ❑≈ TBD❑
CTA_STYLE = ❑quick_call❑
TONE = ❑friendly❑
────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME = Patrick
COMPANY = KnoWEwell P.B.C.
DEPT = Medical
SIZE = ≈ 5
BOTTLENECK = scaling clinical protocols globally
EVENT = New CMO appointment
DETAIL = KnoWEwell Appoints Dr. Patrick Hanaway as Chief Medical Officer
PAIN = Bridging insurance & access gaps for chronic care
SRC = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250811594767&div=41152219
SIM_CO = ≈ TBD
WIN_METRIC = ≈ TBD
NEXT_SIZE = ≈ 10
EMP_EST = ≈ 120
REV_EST = ≈ $10M
────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.
Validate any ≈ guesses via SRC.
EMAIL (keep breaks):
Subject: ≈ 5-person Medical
Patrick—noticed your Medical team is ≈ 5.
That’s when scaling clinical protocols globally slows growth.
We helped ≈ TBD fix this with Digital health integration platform.
Result: ≈ TBD.
Quick call?
PS—next bottleneck hits ≈ 10.
DM ≤45 words, TONE:
Saw your post about KnoWEwell Appoints Dr. Patrick Hanaway as Chief Medical Officer — Bridging insurance & access gaps for chronic care.
Digital health integration platform. ≈ TBD.
Quick chat?