LawFi CTO Hire: Scale Your Loan Origination Pipeline
LawFi taps Doug Hathaway as CTO/CPO. Theyโre primed to scale loan origination nationwide. Pitch your platform and unlock commission. ๐ฐ
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๐ Battle Card: LawFi
Quick trigger:
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๐ค Decision Maker in the News
- Doug Hathaway, Co-Founder and CTO/CPO ยท ๐ [LinkedIn](https://www.linkedin.com/in/doughathaway/)
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๐ก Why It Matters
- This LawFi sales trigger underscores a push to scale their legal fee loan origination platform nationwide โ Source
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๐ฏ Core Pain Point
- Rapid scalability of loan origination system
- Need for robust product roadmap to support growth
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๐ฐ What to Pitch
- Primary: Scalable Loan Origination Platform โ automate underwriting and funding
- Expansion: Data & API Integration Services โ streamline partner feedback loops
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๐บ๏ธ Quick Context
- HQ: Jacksonville, FL
- Employees: โ 75
- Rev: โ $10M
- Website: [lawfi.com](https://www.lawfi.com/)
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๐คผ Competitive Intel
Which other vendors youโll probably face to win LawFiโs business.
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- nCino โ Digital Lending Platform
- Unique edge: Cloud-native, bank-grade scalability
- Evaluated by CTO for enterprise compliance
- Mambu โ Banking Engine
- Unique edge: Modular microservices architecture
- Evaluated by IT for speed to market
- Finastra โ Loan Origination
- Unique edge: Pre-built regulatory compliance modules
- Evaluated by VP Ops for risk management
- FIS โ Core Banking
- Unique edge: Proven high-volume transaction processing
- Evaluated by CFO for cost of operations
- LoanPro โ Loan Management
- Unique edge: Customizable workflows and reporting
- Evaluated by Product for feature flexibility
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โ Do-Now Checklist
Connect with all decision makers on LinkedIn (links above)
Generate email + DM with the Copy-My-Prompt block (Step 7) and send first touch
Schedule follow-ups in CRM (Day 3 & Day 10)
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Next Step
Capitalize on this LawFi sales trigger dailyโno fluff, all pipeline.
Subscribe to NewsletterForLeads
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๐ง Copy My Prompt for Personalized Cold Outreach
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โ๏ธ YOUR COMPANY
โโโโโโโโโโโโโโโโโโโโโโโโโโโโ
OUR_COMPANY = โโ TBDโ
OFFER_BRIEF = โscalable loan origination platformโ
PROOF_METRIC = โdoubled revenueโ
CTA_STYLE = โquick_callโ
TONE = โfriendlyโ
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๐ TARGET COMPANY
โโโโโโโโโโโโโโโโโโโโโโโโโโโโ
NAME = Doug
COMPANY = LawFi
DEPT = Engineering
SIZE = โ 75
BOTTLENECK = scaling loan origination system
EVENT = Appoints new CTO
DETAIL = your appointment as CTO/CPO
PAIN = rapid scalability of your platform
SRC = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20251002297029&div=41152219
SIM_CO = Versapay
WIN_METRIC = doubled revenue
NEXT_SIZE = โ 150
EMP_EST = โ 75
REV_EST = โ $10M
โโโโโโโโโโโโโโโโโโโโโโโโ
TASK FOR CHATGPT
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Role: โNewsletterForLeads SDR-Assistโ.
Validate any โ guesses via SRC.
EMAIL (keep breaks):
Subject: 75-person Engineering
Dougโnoticed your Engineering team is โ 75.
Thatโs when scaling loan origination system slows growth.
We helped Versapay fix this with scalable loan origination platform.
Result: doubled revenue.
Quick call?
PSโnext bottleneck hits โ 150.
DM โค45 words, TONE:
Saw your post about your appointment as CTO/CPO โ rapid scalability of your platform.
scalable loan origination platform. doubled revenue. Quick chat?