LawFi CTO Hire: Scale Your Loan Origination Pipeline
LawFi taps Doug Hathaway as CTO/CPO. They’re primed to scale loan origination nationwide. Pitch your platform and unlock commission. 💰
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🚀 Battle Card: LawFi
Quick trigger:
👤 Decision Maker in the News
- Doug Hathaway, Co-Founder and CTO/CPO · 🔗 [LinkedIn](https://www.linkedin.com/in/doughathaway/)
💡 Why It Matters
- This LawFi sales trigger underscores a push to scale their legal fee loan origination platform nationwide → Source
🎯 Core Pain Point
- Rapid scalability of loan origination system
- Need for robust product roadmap to support growth
💰 What to Pitch
- Primary: Scalable Loan Origination Platform → automate underwriting and funding
- Expansion: Data & API Integration Services → streamline partner feedback loops
🗺️ Quick Context
- HQ: Jacksonville, FL
- Employees: ≈ 75
- Rev: ≈ $10M
- Website: [lawfi.com](https://www.lawfi.com/)
🤼 Competitive Intel
Which other vendors you’ll probably face to win LawFi’s business.
- nCino — Digital Lending Platform
- Unique edge: Cloud-native, bank-grade scalability
- Evaluated by CTO for enterprise compliance
- Mambu — Banking Engine
- Unique edge: Modular microservices architecture
- Evaluated by IT for speed to market
- Finastra — Loan Origination
- Unique edge: Pre-built regulatory compliance modules
- Evaluated by VP Ops for risk management
- FIS — Core Banking
- Unique edge: Proven high-volume transaction processing
- Evaluated by CFO for cost of operations
- LoanPro — Loan Management
- Unique edge: Customizable workflows and reporting
- Evaluated by Product for feature flexibility
✅ Do-Now Checklist
Connect with all decision makers on LinkedIn (links above)
Generate email + DM with the Copy-My-Prompt block (Step 7) and send first touch
Schedule follow-ups in CRM (Day 3 & Day 10)
Next Step
Capitalize on this LawFi sales trigger daily—no fluff, all pipeline.
Subscribe to NewsletterForLeads
🧠 Copy My Prompt for Personalized Cold Outreach
────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY = ❑≈ TBD❑
OFFER_BRIEF = ❑scalable loan origination platform❑
PROOF_METRIC = ❑doubled revenue❑
CTA_STYLE = ❑quick_call❑
TONE = ❑friendly❑
────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME = Doug
COMPANY = LawFi
DEPT = Engineering
SIZE = ≈ 75
BOTTLENECK = scaling loan origination system
EVENT = Appoints new CTO
DETAIL = your appointment as CTO/CPO
PAIN = rapid scalability of your platform
SRC = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20251002297029&div=41152219
SIM_CO = Versapay
WIN_METRIC = doubled revenue
NEXT_SIZE = ≈ 150
EMP_EST = ≈ 75
REV_EST = ≈ $10M
────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.
Validate any ≈ guesses via SRC.
EMAIL (keep breaks):
Subject: 75-person Engineering
Doug—noticed your Engineering team is ≈ 75.
That’s when scaling loan origination system slows growth.
We helped Versapay fix this with scalable loan origination platform.
Result: doubled revenue.
Quick call?
PS—next bottleneck hits ≈ 150.
DM ≤45 words, TONE:
Saw your post about your appointment as CTO/CPO — rapid scalability of your platform.
scalable loan origination platform. doubled revenue. Quick chat?