LawFi CTO Hire: Scale Your Loan Origination Pipeline

LawFi taps Doug Hathaway as CTO/CPO. Theyโ€™re primed to scale loan origination nationwide. Pitch your platform and unlock commission. ๐Ÿ’ฐ

Published on


Do not index
Do not index

๐Ÿš€ Battle Card: LawFi

Quick trigger:
ย 
๐Ÿ‘ค Decision Maker in the News
ย 
๐Ÿ’ก Why It Matters
  • This LawFi sales trigger underscores a push to scale their legal fee loan origination platform nationwide โ†’ Source
ย 
๐ŸŽฏ Core Pain Point
  • Rapid scalability of loan origination system
  • Need for robust product roadmap to support growth
ย 
๐Ÿ’ฐ What to Pitch
  • Primary: Scalable Loan Origination Platform โ†’ automate underwriting and funding
  • Expansion: Data & API Integration Services โ†’ streamline partner feedback loops
ย 
๐Ÿ—บ๏ธ Quick Context
  • HQ: Jacksonville, FL
  • Employees: โ‰ˆ 75
  • Rev: โ‰ˆ $10M
ย 

๐Ÿคผ Competitive Intel

Which other vendors youโ€™ll probably face to win LawFiโ€™s business.
ย 
  • nCino โ€” Digital Lending Platform
    • Unique edge: Cloud-native, bank-grade scalability
    • Evaluated by CTO for enterprise compliance
  • Mambu โ€” Banking Engine
    • Unique edge: Modular microservices architecture
    • Evaluated by IT for speed to market
  • Finastra โ€” Loan Origination
    • Unique edge: Pre-built regulatory compliance modules
    • Evaluated by VP Ops for risk management
  • FIS โ€” Core Banking
    • Unique edge: Proven high-volume transaction processing
    • Evaluated by CFO for cost of operations
  • LoanPro โ€” Loan Management
    • Unique edge: Customizable workflows and reporting
    • Evaluated by Product for feature flexibility
ย 

โœ… Do-Now Checklist

Connect with all decision makers on LinkedIn (links above)
Generate email + DM with the Copy-My-Prompt block (Step 7) and send first touch
Schedule follow-ups in CRM (Day 3 & Day 10)
ย 

Next Step

Capitalize on this LawFi sales trigger dailyโ€”no fluff, all pipeline. Subscribe to NewsletterForLeads
ย 

๐Ÿง  Copy My Prompt for Personalized Cold Outreach

โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€
โœ๏ธ YOUR COMPANY
โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€
OUR_COMPANY   = โ‘โ‰ˆ TBDโ‘
OFFER_BRIEF   = โ‘scalable loan origination platformโ‘
PROOF_METRIC  = โ‘doubled revenueโ‘
CTA_STYLE     = โ‘quick_callโ‘
TONE          = โ‘friendlyโ‘

โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€
๐Ÿ“Œ TARGET COMPANY
โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€
NAME        = Doug
COMPANY     = LawFi
DEPT        = Engineering
SIZE        = โ‰ˆ 75
BOTTLENECK  = scaling loan origination system
EVENT       = Appoints new CTO
DETAIL      = your appointment as CTO/CPO
PAIN        = rapid scalability of your platform
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20251002297029&div=41152219
SIM_CO      = Versapay
WIN_METRIC  = doubled revenue
NEXT_SIZE   = โ‰ˆ 150
EMP_EST     = โ‰ˆ 75
REV_EST     = โ‰ˆ $10M

โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€
TASK FOR CHATGPT
โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€
Role: โ€œNewsletterForLeads SDR-Assistโ€.

Validate any โ‰ˆ guesses via SRC.

EMAIL  (keep breaks):
Subject: 75-person Engineering

Dougโ€”noticed your Engineering team is โ‰ˆ 75.

Thatโ€™s when scaling loan origination system slows growth.

We helped Versapay fix this with scalable loan origination platform.

Result: doubled revenue.  
Quick call?

PSโ€”next bottleneck hits โ‰ˆ 150.

DM โ‰ค45 words, TONE:
Saw your post about your appointment as CTO/CPO โ€” rapid scalability of your platform.  
scalable loan origination platform. doubled revenue. Quick chat?

Join other 3200+ marketers now!

Ready to take the next big step for your business?

Subscribe