Mahalo Banking Sales Trigger Battle Card
Jim Stickley’s 4th anniversary at Mahalo Banking triggers record growth. Use this battle card to pitch next-gen digital banking, advanced fraud prevention, drive your pipeline, and close deals faster.
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🚀 Battle Card: Mahalo Banking
Quick trigger:
👤 Decision Maker in the News
- Jim Stickley, Chief Executive Officer (CEO) · 🔗 [LinkedIn](https://www.linkedin.com/company/mahalobanking/)
💡 Why It Matters
- This Mahalo Banking sales trigger signals record growth—contract value up 6×, clients & staff 4×, and a reengineered platform delivering features 5× faster. → Source
🎯 Core Pain Point
- Legacy digital banking platforms hinder rapid feature rollout.
- Credit unions demand robust fraud-prevention & inclusivity capabilities.
💰 What to Pitch
- Primary: Next-gen digital banking solution → Deploy new features 5× faster
- Expansion: Advanced fraud platform (Credential Assurance Technology) → Stop 100% of credential-stuffing attacks
- Capitalize on this Mahalo Banking sales trigger by aligning on faster time-to-market.
🗺️ Quick Context
- HQ: Troy, MI
- Employees: ≈ 150
- Rev: ≈ $30M
🤼 Competitive Intel
Use this Mahalo Banking sales trigger as context when positioning against Mahalo Banking’s RFP.
Digital Banking Platforms:
- Q2 — Digital Banking
- Unique edge: Comprehensive SaaS ecosystem
- Evaluated by CTO for integration depth
- Backbase — Digital Banking
- Unique edge: Omni-channel customer engagement
- Evaluated by VP Product for UX capabilities
- Alkami — Digital Banking
- Unique edge: Cloud-native fraud tools
- Evaluated by CIO for security features
HR & People Solutions:
- Workday — HCM/Finance
- Unique edge: Unified HR & Finance cloud
- Evaluated by CHRO for analytics breadth
- BambooHR — HRMS
- Unique edge: SMB-focused, user-friendly
- Evaluated by HR Director for ease of use
- Greenhouse — Recruiting
- Unique edge: Structured hiring workflows
- Evaluated by Talent Acquisition for scalability
✅ Do-Now Checklist
Connect with Jim Stickley on LinkedIn (link above)
Reference the Mahalo Banking sales trigger in your first email
Generate email + DM with the Copy-My-Prompt block (Step 7) and send first touch
Schedule follow-ups in CRM (Day 3 & Day 10)
Next Step
🧠 Copy My Prompt for Personalized Cold Outreach
────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY = ❑❑
OFFER_BRIEF = ❑❑
PROOF_METRIC = ❑❑
CTA_STYLE = ❑❑
TONE = ❑❑
────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME = Jim
COMPANY = Mahalo Banking
DEPT = Product/Engineering
SIZE = 150
BOTTLENECK = legacy digital banking platform
EVENT = CEO fourth anniversary
DETAIL = fourth anniversary
PAIN = slow feature rollout
SRC = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20251007809924&div=41152219
SIM_CO = Corry FCU
WIN_METRIC = 5× faster feature deployment
NEXT_SIZE = 600
EMP_EST = ≈150
REV_EST = ≈$30M
────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.
Validate any ≈ guesses via SRC.
EMAIL (keep breaks):
Subject: 150-person Product/Engineering
Jim—noticed your Product/Engineering team is ≈150.
That’s when legacy digital banking platform slows growth.
We helped Corry FCU fix this with 5× faster digital banking platform.
Result: 5× faster feature deployment.
Quick call?
PS—next bottleneck hits ≈600.
DM ≤45 words, TONE:
Saw your post about fourth anniversary — slow feature rollout.
5× faster digital banking platform. contract value up 6×.
Quick chat?