Mercer Sales Trigger: Partner Success Surge
Kate Shackleton steps in as Head of New Partner Success. Trigger: partner integrations set to surge. Pitch our Partner Success Platform to accelerate AUM retention. Lock in the pipeline. Queue next touch to close.
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๐ Battle Card: Mercer Global Advisors, Inc.
Quick trigger:
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๐ค Decision Maker in the News
- Katelyn (Kate) Shackleton, Executive Managing Director, New Partner Success ยท ๐ [LinkedIn](https://www.linkedin.com/company/mercer-advisors)
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๐ก Why It Matters
- This Mercer Global Advisors, Inc. sales trigger signals a strategic push to scale partner integrations and maximize AUM retention โ [Source](http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20251014582131&div=41152219)
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๐ฏ Core Pain Point
- Seamless integration of multiple partner firms under a unified operational framework
- Consistent client experience and retention amid rapid inorganic growth
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๐ฐ What to Pitch
- Primary: Partner Success Platform โ Accelerated integration cycles and stabilized AUM
- Expansion: Customized Training & Enablement Programs โ Higher advisor alignment and client satisfaction
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๐บ๏ธ Quick Context
- HQ: Denver, CO
- Employees: โ 1,370
- Rev: โ $250 M
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๐คผ Competitive Intel
*Which other vendors youโll probably face to win **Mercer Global Advisors, Inc.*โs business.
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- MuleSoft โ iPaaS / Integration
- Unique edge: API-led connectivity across legacy systems
- Evaluated by CIO & VP Ops for integration agility
- Dell Boomi โ iPaaS / Partner Onboarding
- Unique edge: Rapid low-code connectors library
- Evaluated by Head of Integration & IT for speed
- Workday โ HR / People Management
- Unique edge: Unified employee onboarding and talent insights
- Evaluated by CHRO & VP HR for seamless partner firm integration
- Salesforce โ CRM / Sales Ops
- Unique edge: Ecosystem of partner relationship modules
- Evaluated by SVP Sales & COO for pipeline visibility
- Microsoft Dynamics 365 โ ERP / CRM
- Unique edge: End-to-end business process integration
- Evaluated by CFO & VP Finance for cost consolidation
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โ Do-Now Checklist
Connect with all decision makers on LinkedIn (links above)
Generate email + DM with the Copy-My-Prompt block (Step 7) and send first touch
Schedule follow-ups in CRM (Day 3 & Day 10)
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Next Step
Stay ahead of every Mercer Global Advisors, Inc. sales triggerโno fluff, all pipeline.
Subscribe to NewsletterForLeads
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๐ง Copy My Prompt for Personalized Cold Outreach
โโโโโโโโโโโโโโโโโโโโโโโโโโโโ
โ๏ธ YOUR COMPANY
โโโโโโโโโโโโโโโโโโโโโโโโโโโโ
OUR_COMPANY = โโ
OFFER_BRIEF = โPartner Success Platformโ
PROOF_METRIC = โ30% faster integrationโ
CTA_STYLE = โquick_callโ
TONE = โfriendlyโ
โโโโโโโโโโโโโโโโโโโโโโโโโโโโ
๐ TARGET COMPANY
โโโโโโโโโโโโโโโโโโโโโโโโโโโโ
NAME = Katelyn
COMPANY = Mercer Global Advisors, Inc.
DEPT = New Partner Success
SIZE = โ TBD
BOTTLENECK = seamless integration of partner firms
EVENT = Kate Shackleton appointment
DETAIL = integrating 12+ partner firms
PAIN = ensuring seamless integration and consistent client experience
SRC = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20251014582131&div=41152219
SIM_CO = Eagle Wealth Management
WIN_METRIC = 30% faster integration
NEXT_SIZE = โ TBD
EMP_EST = โ 1370
REV_EST = โ 250M
โโโโโโโโโโโโโโโโโโโโโโโโ
TASK FOR CHATGPT
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Role: โNewsletterForLeads SDR-Assistโ.
Validate any โ guesses via SRC.
EMAIL (keep breaks):
Subject: โ TBD-person New Partner Success
Katelynโnoticed your New Partner Success team is โ TBD.
Thatโs when seamless integration of partner firms slows growth.
We helped Eagle Wealth Management fix this with Partner Success Platform.
Result: 30% faster integration.
Quick call?
PSโnext bottleneck hits โ TBD.
DM โค45 words, TONE:
Saw your post about integrating 12+ partner firms โ ensuring seamless integration and consistent client experience.
Partner Success Platform. 30% faster integration.
Quick chat?```