Battle Card: MIPS Sales Trigger – Moshe Hillel Drives Edge AI Deals

🚀 Battle Card: MIPS

• Moshe Hillel, Head of Business Development, Israel · 🔗 [LinkedIn](https://www.linkedin.com/company/mips-technologies/)

• This MIPS sales trigger highlights the demand for open, modular RISC-V IP to power Physical AI in edge platforms. → [Source](http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20251010924937&div=41152219)

• Real-time, low-latency edge computing is complex to deploy

• Lack of turnkey RISC-V IP solutions slows Physical AI adoption

• Primary: Use this MIPS sales trigger moment to pitch the MIPS Atlas RISC-V IP portfolio** → efficient, low-latency performance for edge AI

• Expansion: MIPS ecosystem & services → accelerated integration and time-to-market

• HQ: San Jose, CA

• Employees: ≈ 200

• Rev: ≈ $50 M

• Website: [mips.com](https://mips.com/)

🤼 Competitive Intel

• Arm — Processor IP
• Unique edge: Industry-leading ecosystem & broad licensing
• Evaluated by VP Engineering for ecosystem maturity

• SiFive — Processor IP
• Unique edge: Pure-play RISC-V cores with deep customization
• Evaluated by Dir. HW for design flexibility

• Synopsys — Processor IP
• Unique edge: Integrated verification & security features
• Evaluated by CTO for compliance & safety

• Cadence — Processor IP
• Unique edge: High-performance AI acceleration IP
• Evaluated by VP R&D for performance benchmarks

• Andes Technology — Processor IP
• Unique edge: Ultra low-power RISC-V cores
• Evaluated by Dir. Product for power efficiency

✅ Do-Now Checklist

Next Step

🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑❑
OFFER_BRIEF   = ❑Turnkey RISC-V IP for efficient, low-latency edge AI❑
PROOF_METRIC  = ❑≈ TBD❑
CTA_STYLE     = ❑quick_call❑
TONE          = ❑friendly❑

────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME        = Moshe
COMPANY     = MIPS
DEPT        = Business Development
SIZE        = ≈ TBD
BOTTLENECK  = deploying embedded edge AI at scale
EVENT       = Moshe Hillel appointment
DETAIL      = appointment of Moshe Hillel to accelerate growth
PAIN        = complex real-time, low-latency edge computing
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20251010924937&div=41152219
SIM_CO      = SiFive
WIN_METRIC  = ≈ TBD
NEXT_SIZE   = ≈ TBD
EMP_EST     = ≈ 200
REV_EST     = ≈ $50M

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.

Validate any ≈ guesses via SRC.

EMAIL  (keep breaks):
Subject: ≈ TBD-person Business Development

Moshe—noticed your Business Development team is ≈ TBD.

That’s when deploying embedded edge AI at scale slows growth.

We helped SiFive fix this with Turnkey RISC-V IP for efficient, low-latency edge AI.

Result: ≈ TBD.  
Quick call?

PS—next bottleneck hits ≈ TBD.

DM ≤45 words, TONE:
Saw your post about appointment of Moshe Hillel to accelerate growth — complex real-time, low-latency edge computing.  
Turnkey RISC-V IP for efficient, low-latency edge AI. ≈ TBD.  
Quick chat?