Molson Coors Sales Trigger: Goyal’s Expansion Play

Rahul Goyal tapped as Molson Coors CEO. He’s dialing up Beyond Beer M&A. Pitch ERP modernization and CDP to close pipeline deals 🔥

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Do not index

🚀 Battle Card: Molson Coors Beverage Company

Quick trigger:
 
👤 Decision Maker in the News
 
💡 Why It Matters
  • This Molson Coors Beverage Company sales trigger underscores a pivot towards aggressive portfolio expansion leveraging strategic partnerships. → Source
 
🎯 Core Pain Point
  • Lack of integrated data-driven growth strategy to support Beyond Beer expansion
  • Need for seamless technology & partner integration to scale acquisitions and joint ventures
 
Capitalize on this Molson Coors Beverage Company sales trigger by aligning your solution with the new leadership’s expansion agenda.
 
💰 What to Pitch
  • Primary: Industry-specific ERP modernization → seamless integration of acquired brands & operations
  • Expansion: Customer data platform → personalized marketing for diversified beverage portfolio
 
🗺️ Quick Context
  • HQ: Chicago, IL
  • Employees: ≈ 17,000
  • Rev: ≈ $11 B
 

🤼 Competitive Intel

Which other vendors you’ll probably face to win Molson Coors Beverage Company’s business.
 
  • SAPERP / SCM
    • Unique edge: Enterprise-grade global support
    • Evaluated by Board & IT for global footprint & scalability
  • Oracle NetSuiteERP / Financials
    • Unique edge: Unified cloud suite for finance & ops
    • Evaluated by CFO for consolidation speed
  • Microsoft Dynamics 365ERP / CRM
    • Unique edge: Tight MS Office & Azure integration
    • Evaluated by CIO for seamless user adoption
  • InforERP / SCM
    • Unique edge: Industry-specific beverage modules
    • Evaluated by VP Ops for specialized functionality
 

✅ Do-Now Checklist

Connect with Rahul Goyal on LinkedIn (link above)
Reference this Molson Coors Beverage Company sales trigger in your outreach opening
Generate email + DM with the Copy-My-Prompt block (Step 7) and send first touch
Schedule follow-ups in CRM (Day 3 & Day 10)
 

Next Step

Get intel like this daily—no fluff, all pipeline. Subscribe to NewsletterForLeads
 

🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑≈ TBD❑
OFFER_BRIEF   = ❑≈ TBD❑
PROOF_METRIC  = ❑≈ TBD❑
CTA_STYLE     = ❑≈ TBD❑
TONE          = ❑≈ TBD❑

────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME        = Rahul Goyal
COMPANY     = Molson Coors Beverage Company
DEPT        = ≈ TBD
SIZE        = ≈ TBD
BOTTLENECK  = ≈ TBD
EVENT       = Board Names Rahul Goyal as President and Chief Executive Officer
DETAIL      = Molson Coors Beverage Company Board Names Rahul Goyal as President and Chief Executive Officer
PAIN        = ≈ TBD
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250922883581&div=41152219
SIM_CO      = ≈ TBD
WIN_METRIC  = ❑≈ TBD❑
NEXT_SIZE   = ≈ TBD
EMP_EST     = ≈ 17000
REV_EST     = ≈ $11 B

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.

Validate any ≈ guesses via SRC.

EMAIL  (keep breaks):
Subject: ≈ TBD-person ≈ TBD

Rahul Goyal—noticed your ≈ TBD team is ≈ TBD.

That’s when ≈ TBD slows growth.

We helped ≈ TBD fix this with ❑≈ TBD❑.

Result: ≈ TBD.  
Want the 2-min recap?

PS—next bottleneck hits ≈ TBD.

DM ≤45 words, TONE:
Saw your post about Molson Coors Beverage Company Board Names Rahul Goyal as President and Chief Executive Officer — ≈ TBD.  
❑≈ TBD❑. ❑≈ TBD❑.  
Send case study?

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