Motive Board Blitz: Meg Whitman Sales Trigger
Meg Whitman joins Motive’s board. Fuel your pipeline. Pitch board management and strategic advisory. Seal big deals. Hit quota.
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🚀 Battle Card: Motive
Quick Motive sales trigger: Appoints Meg Whitman to Board of Directors (Sep 18, 2025)
👤 Decision Maker in the News
- Meg Whitman, Board Member · 🔗 LinkedIn
💡 Why It Matters
- Adding a heavyweight tech leader signals readiness for aggressive scaling and new market entry. → Source
🎯 Core Pain Point
- Need for robust governance and strategic oversight during hypergrowth
- Pressure to accelerate AI product roadmap and global expansion
💰 What to Pitch
- Primary: Board Management Platform → Streamlined governance workflows
- Expansion: Strategic Advisory Services → Accelerated market-entry and scaling
🗺️ Quick Context
- HQ: San Francisco, CA
- Employees: ≈ 800
- Rev: ≈ $150 M
- Website: gomotive.com
🤼 Competitive Intel
Which other vendors you’ll probably face to win Motive’s business after this Motive sales trigger.
- Samsara — Telematics & Fleet Management
- Unique edge: Unified hardware + software stack
- Evaluated by VP Ops for real-time data integration
- Fleetio — Fleet Maintenance & Optimization
- Unique edge: Deep maintenance workflows
- Evaluated by Director of Maintenance for compliance
- Geotab — IoT Telematics Platform
- Unique edge: Highly scalable telematics network
- Evaluated by CTO for data scale and security
- Verizon Connect — Fleet Tracking & Productivity
- Unique edge: Nationwide connectivity and carrier partnerships
- Evaluated by COO for coverage
✅ Do-Now Checklist
Connect with Meg Whitman on LinkedIn (link above)
Mention this Motive sales trigger in initial outreach to highlight timely relevance
Send tailored email + DM using the decision-maker’s background and our pitch
Schedule follow-ups in CRM (Day 3 & Day 10)
Next Step
Use this Motive sales trigger to power your outreach—no fluff, all pipeline.
Subscribe to NewsletterForLeads
🧠 Copy My Prompt for Personalized Cold Outreach
────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY = ❑<your company>❑
OFFER_BRIEF = ❑Board Management Platform❑
PROOF_METRIC = ❑30% faster board decisions❑
CTA_STYLE = ❑quick_call❑
TONE = ❑punchy❑
────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME = Meg Whitman
COMPANY = Motive
DEPT = Board
SIZE = ≈ 8
BOTTLENECK = robust governance during hypergrowth
EVENT = Appoints Meg Whitman to Board of Directors
DETAIL = Meg joining the board
PAIN = lack of streamlined governance workflows
SRC = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250918811052&div=41152219
SIM_CO = Samsara
WIN_METRIC = 30% faster board decisions
NEXT_SIZE = ≈ 12
EMP_EST = ≈ 800
REV_EST = ≈ $150M
────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.
Validate any ≈ guesses via SRC.
EMAIL (keep breaks):
Subject: ≈ 8-person Board
Meg Whitman—noticed your Board team is ≈ 8.
That’s when robust governance during hypergrowth slows growth.
We helped Samsara fix this with Board Management Platform.
Result: 30% faster board decisions.
Quick call?
PS—next bottleneck hits ≈ 12.
DM ≤45 words, TONE:
Saw your post about Meg joining the board — lack of streamlined governance workflows.
Board Management Platform. 30% faster board decisions.
Quick chat?