MWD SoCal Deal Radar

🚀 Battle Card: Metropolitan Water District of Southern California

• Shivaji Deshmukh, General Manager · 🔗 [LinkedIn](https://www.linkedin.com/company/metropolitan-water-district-of-southern-california/)

• This Metropolitan Water District of Southern California sales trigger lands as a GM with 25+ years in recycled water, climate adaptation and infrastructure modernization → Source

• Volatile water supply driven by climate change

• Aging infrastructure & workforce stretching operations

• Primary: Advanced water operations analytics → Improved supply forecasting & risk mitigation

• Expansion: Predictive asset management platform → Reduced downtime & maintenance costs

• HQ: Los Angeles, CA

• Employees: ≈ 1,700

• Rev: ≈ $1.8 B

• Website: [mwdh2o.com](https://www.mwdh2o.com/)

🤼 Competitive Intel

• Schneider Electric — SCADA & Automation
• Unique edge: Real-time monitoring & adaptive control
• Evaluated by Ops & VP Supply for reliability

• ABB — Utility Automation
• Unique edge: Integrated control & electrification portfolio
• Evaluated by COO & IT for scalability

• IBM — Maximo Asset Management
• Unique edge: AI-driven predictive maintenance
• Evaluated by Dir. Engineering for data insights

• Oracle — Utilities Suite
• Unique edge: End-to-end workflow & billing
• Evaluated by CFO & VP Ops for cost control

• GE Digital — Industrial IoT
• Unique edge: Digital twin & analytics
• Evaluated by CTO & Ops for innovation

✅ Do-Now Checklist

Next Step

🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑<your company>❑
OFFER_BRIEF   = ❑Advanced water ops analytics❑
PROOF_METRIC  = ❑≈ TBD❑
CTA_STYLE     = ❑quick_call❑
TONE          = ❑friendly❑

────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME        = Shivaji
COMPANY     = Metropolitan Water District of Southern California
DEPT        = Operations
SIZE        = 1700
BOTTLENECK  = volatile water supply
EVENT       = Board appointment
DETAIL      = your appointment as General Manager
PAIN        = volatile water supply
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20251014003991&div=41152219
SIM_CO      = Inland Empire Utilities Agency
WIN_METRIC  = ≈ TBD
NEXT_SIZE   = ≈ TBD
EMP_EST     = ≈ TBD
REV_EST     = 1.8B

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.

Validate any ≈ guesses via SRC.

EMAIL  (keep breaks):
Subject: 1700-person Operations

Shivaji—noticed your Operations team is ≈ 1700.

That’s when volatile water supply slows growth.

We helped Inland Empire Utilities Agency fix this with Advanced water ops analytics.

Result: ≈ TBD.  
Quick call?

PS—next bottleneck hits ≈ TBD.

DM ≤45 words, TONE:
Saw your post about your appointment as General Manager — volatile water supply.  
Advanced water ops analytics. ≈ TBD.  
Quick chat?