Next Touch Alert: NOVA Infrastructure Expansion
NOVA Infrastructure just expanded its team. Use this hiring surge to pitch your ATS and ramp your pipeline. Close more deals, faster.
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๐ Battle Card: NOVA Infrastructure
Quick trigger:
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๐ค Decision Maker in the News
- Matt Altman, Vice President ยท ๐ LinkedIn
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๐ก Why It Matters
- As a NOVA Infrastructure sales trigger, this team expansion highlights ramped-up hiring and talent investment โ Source
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๐ฏ Core Pain Point
- Scaling recruitment and onboarding without process bottlenecks
- Maintaining visibility and coordination across growing investment teams
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๐ฐ What to Pitch
- Primary: Applicant Tracking System โ Capitalize on this NOVA Infrastructure sales trigger with faster hiring
- Expansion: HR Analytics & Onboarding Suite โ Seamless onboarding & performance tracking
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๐บ๏ธ Quick Context
- HQ: New York, NY
- Employees: โ 50
- Rev: โ $15 M
- Website: novainfrastructure.com
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๐คผ Competitive Intel
*Which other vendors youโll probably face to win NOVA Infrastructureโs HR & People tech business.*
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- Workday โ HCM / HRIS
- Unique edge: Comprehensive global HR suite
- Evaluated by VP People for compliance & scaling
- Greenhouse โ ATS
- Unique edge: Advanced recruiting workflows
- Evaluated by Talent Acquisition for pipeline insights
- iCIMS โ ATS
- Unique edge: Robust reporting & integrations
- Evaluated by Recruitment for enterprise fitting
- BambooHR โ HRIS
- Unique edge: User-friendly mid-market platform
- Evaluated by HR Director for cost-effective management
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โ Do-Now Checklist
Connect with Matt Altman on LinkedIn (link above)
Craft messaging that leverages this NOVA Infrastructure sales trigger
Pitch Applicant Tracking System demo by EOD
Add follow-ups in CRM (Day 3 & Day 7)
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Next Step
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๐ง Copy My Prompt for Personalized Cold Outreach
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โ๏ธ YOUR COMPANY
โโโโโโโโโโโโโโโโโโโโโโโโโโโโ
OUR_COMPANY = โ<your company>โ
OFFER_BRIEF = โ<1-line value>โ
PROOF_METRIC = โ<metric>โ
CTA_STYLE = โquick_call | case_studyโ
TONE = โfriendly | punchyโ
โโโโโโโโโโโโโโโโโโโโโโโโโโโโ
๐ TARGET COMPANY
โโโโโโโโโโโโโโโโโโโโโโโโโโโโ
NAME = Matt
COMPANY = NOVA Infrastructure
DEPT = Investment
SIZE = โ 8
BOTTLENECK = Scaling recruitment and onboarding
EVENT = New Hire and Team Promotions
DETAIL = New Hire and Team Promotions
PAIN = Scaling recruitment and onboarding
SRC = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250909903191&div=41152219
SIM_CO = Basalt Infrastructure Partners
WIN_METRIC = โ TBD
NEXT_SIZE = โ 12
EMP_EST = โ 50
REV_EST = โ $15M
โโโโโโโโโโโโโโโโโโโโโโโโ
TASK FOR CHATGPT
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Role: โNewsletterForLeads SDR-Assistโ.
Validate any โ guesses via SRC.
EMAIL (keep breaks):
Subject: โ 8-person Investment
Mattโnoticed your Investment team is โ 8.
Thatโs when Scaling recruitment and onboarding slows growth.
We helped Basalt Infrastructure Partners fix this with <<OFFER_BRIEF>>.
Result: <<WIN_METRIC>>.
Want the 2-min recap?
PSโnext bottleneck hits โ 12.
DM โค45 words, TONE:
Saw your post about New Hire and Team Promotions โ Scaling recruitment and onboarding.
<<OFFER_BRIEF>>. <<PROOF_METRIC>>.
Send case study?