Sales Battle Card: Olympic Steel Trigger

🚀 Battle Card: Olympic Steel

• Joseph L. Casey, Director – Manufactured Metal Products · 🔗 [LinkedIn](https://www.linkedin.com/company/olympic-steel-inc-/)

• New leadership over McCullough Industries and MetalWorks means a refocus on operational excellence and value-added processing at scale. → Source

• Scaling integrated operations across 54 U.S. facilities without visibility gaps

• Accelerating innovation in metal-intensive end-use products amid rising competition

• Primary: Supply Chain Visibility Platform → Real-time production insights & 15% faster order fulfillment

• Expansion: Predictive Maintenance Analytics → 30% reduction in unplanned downtime

• HQ: Cleveland, OH

• Employees: ≈ 1,500

• Rev: ≈ $2 B

• Website: [olysteel.com](https://www.olysteel.com)

🤼 Competitive Intel

• SAP — ERP / SCM
• Unique edge: Integrated end-to-end supply chain modules
• Evaluated by COO & VP Ops for scale

• Oracle — ERP / SCM
• Unique edge: Unified cloud stack, finance-to-manufacturing
• Evaluated by CFO & VP Supply Chain for cost control

• Epicor — ERP / MES
• Unique edge: Manufacturing-centric workflows
• Evaluated by Dir. Production for shop-floor visibility

• Plex — MES / IIoT
• Unique edge: Real-time plant floor data capture
• Evaluated by Ops Managers for traceability

✅ Do-Now Checklist

Next Step

🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑<your company>❑
OFFER_BRIEF   = ❑≈ TBD❑
PROOF_METRIC  = ❑≈ TBD❑
CTA_STYLE     = ❑quick_call❑
TONE          = ❑friendly❑

────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME        = Joseph
COMPANY     = Olympic Steel
DEPT        = Manufactured Metal Products
SIZE        = ≈ TBD
BOTTLENECK  = scaling integrated operations
EVENT       = Director appointment
DETAIL      = promotion to Director – Manufactured Metal Products
PAIN        = Scaling integrated operations across facilities without visibility gaps
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20251001220241&div=41152219
SIM_CO      = ≈ TBD
WIN_METRIC  = 15% faster order fulfillment
NEXT_SIZE   = ≈ TBD
EMP_EST     = ≈ 1500
REV_EST     = ≈ $2 B

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.

Validate any ≈ guesses via SRC.

EMAIL  (keep breaks):
Subject: ≈ TBD-person Manufactured Metal Products

Joseph—noticed your Manufactured Metal Products team is ≈ TBD.

That’s when scaling integrated operations slows growth.

We helped ≈ TBD fix this with ≈ TBD.

Result: 15% faster order fulfillment.  
Quick call?

PS—next bottleneck hits ≈ TBD.

DM ≤45 words, TONE:
Saw your post about promotion to Director – Manufactured Metal Products — Scaling integrated operations across facilities without visibility gaps.  
≈ TBD. ≈ TBD. Quick chat?