Sales Battle Card: Olympic Steel Trigger
New Director at Olympic Steel sparks a prime quota-crusher. Get pain points, pitch angles & your next touch checklist in one quick scroll.
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🚀 Battle Card: Olympic Steel
Quick trigger:
👤 Decision Maker in the News
- Joseph L. Casey, Director – Manufactured Metal Products · 🔗 [LinkedIn](https://www.linkedin.com/company/olympic-steel-inc-/)
💡 Why It Matters
- New leadership over McCullough Industries and MetalWorks means a refocus on operational excellence and value-added processing at scale. → Source
🎯 Core Pain Point
- Scaling integrated operations across 54 U.S. facilities without visibility gaps
- Accelerating innovation in metal-intensive end-use products amid rising competition
💰 What to Pitch
- Primary: Supply Chain Visibility Platform → Real-time production insights & 15% faster order fulfillment
- Expansion: Predictive Maintenance Analytics → 30% reduction in unplanned downtime
🗺️ Quick Context
- HQ: Cleveland, OH
- Employees: ≈ 1,500
- Rev: ≈ $2 B
🤼 Competitive Intel
*Which other vendors you’ll probably face to win Olympic Steel’s business.*
- SAP — ERP / SCM
- Unique edge: Integrated end-to-end supply chain modules
- Evaluated by COO & VP Ops for scale
- Oracle — ERP / SCM
- Unique edge: Unified cloud stack, finance-to-manufacturing
- Evaluated by CFO & VP Supply Chain for cost control
- Epicor — ERP / MES
- Unique edge: Manufacturing-centric workflows
- Evaluated by Dir. Production for shop-floor visibility
- Plex — MES / IIoT
- Unique edge: Real-time plant floor data capture
- Evaluated by Ops Managers for traceability
✅ Do-Now Checklist
Connect with Joseph L. Casey on LinkedIn (link above)
Craft first touch referencing this Olympic Steel sales trigger and value-add outcomes
Log activities in CRM, set follow-ups (Day 3 & Day 10)
Next Step
Don’t miss the next Olympic Steel sales trigger—get daily intel that fills your pipeline.
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(Return only Markdown.)
🧠 Copy My Prompt for Personalized Cold Outreach
────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY = ❑<your company>❑
OFFER_BRIEF = ❑≈ TBD❑
PROOF_METRIC = ❑≈ TBD❑
CTA_STYLE = ❑quick_call❑
TONE = ❑friendly❑
────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME = Joseph
COMPANY = Olympic Steel
DEPT = Manufactured Metal Products
SIZE = ≈ TBD
BOTTLENECK = scaling integrated operations
EVENT = Director appointment
DETAIL = promotion to Director – Manufactured Metal Products
PAIN = Scaling integrated operations across facilities without visibility gaps
SRC = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20251001220241&div=41152219
SIM_CO = ≈ TBD
WIN_METRIC = 15% faster order fulfillment
NEXT_SIZE = ≈ TBD
EMP_EST = ≈ 1500
REV_EST = ≈ $2 B
────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.
Validate any ≈ guesses via SRC.
EMAIL (keep breaks):
Subject: ≈ TBD-person Manufactured Metal Products
Joseph—noticed your Manufactured Metal Products team is ≈ TBD.
That’s when scaling integrated operations slows growth.
We helped ≈ TBD fix this with ≈ TBD.
Result: 15% faster order fulfillment.
Quick call?
PS—next bottleneck hits ≈ TBD.
DM ≤45 words, TONE:
Saw your post about promotion to Director – Manufactured Metal Products — Scaling integrated operations across facilities without visibility gaps.
≈ TBD. ≈ TBD. Quick chat?