Palm Tree Crew: $20M Series B Sales Trigger
Palm Tree Crew just closed a $20M Series B. Use this trigger to fuel your pipeline with marketing automation & ops deals.
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๐ Battle Card: Palm Tree Crew
Quick trigger:
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๐ค Decision Maker in the News
- Michael Diaz, CEO ๐ง michael@palmtreecrew.com
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๐ก Why It Matters
- This Palm Tree Crew sales trigger accelerates global growth in live events and hospitality, ramping up demands for marketing automation and scalable ops. โ Source
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๐ฏ Core Pain Point
- Scaling operations across multi-location events & hospitality venues
- Driving targeted marketing to boost festival attendance and brand collaborations
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๐ฐ What to Pitch
- Primary: Marketing Automation Platform โ Drive a +20% lift in event engagement
- Expansion: Operations Management Suite โ Streamline cross-venue staffing & inventory Use this Palm Tree Crew sales trigger to open conversations around scalable marketing and ops solutions.
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๐บ๏ธ Quick Context
- HQ: Miami, FL
- Employees: โ 180
- Rev: โ $75 M
- Website: palmtreecrew.com
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๐คผ Competitive Intel
*Which other vendors youโll probably face to win Palm Tree Crewโs business.*
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Marketing
- HubSpot โ Marketing Automation
- Unique edge: All-in-one CRM & marketing hubs
- Evaluated by CMO & Head of Marketing
- Marketo โ Marketing Automation
- Unique edge: Advanced cross-channel analytics
- Evaluated by CMO & Director of Demand Gen
- Mailchimp โ Email Marketing
- Unique edge: Cost-effective campaign management
- Evaluated by Marketing Ops & Events Coordinator
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Ops & Supply Chain
- SAP โ ERP / SCM
- Unique edge: Global supply chain visibility
- Evaluated by COO & VP of Operations
- Blue Yonder โ Supply Chain Planning
- Unique edge: AI-driven demand forecasting
- Evaluated by VP of Logistics
- Infor โ ERP
- Unique edge: Industry-specific hospitality templates
- Evaluated by IT & Operations teams
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โ Do-Now Checklist
Connect with Michael Diaz via email and LinkedIn, referencing the Palm Tree Crew sales trigger
Generate email + DM with the Copy-My-Prompt block (Step 7) and send first touch
Schedule follow-ups in CRM (Day 3 & Day 10)
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Next Step
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๐ง Copy My Prompt for Personalized Cold Outreach
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โ๏ธ YOUR COMPANY
โโโโโโโโโโโโโโโโโโโโโโโโโโโโ
OUR_COMPANY = โโ
OFFER_BRIEF = โMarketing Automation Platformโ
PROOF_METRIC = โ+20% lift in event engagementโ
CTA_STYLE = โquick_callโ
TONE = โfriendlyโ
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๐ TARGET COMPANY
โโโโโโโโโโโโโโโโโโโโโโโโโโโโ
NAME = Michael
COMPANY = Palm Tree Crew
DEPT = Marketing
SIZE = โ 12
BOTTLENECK = Scaling operations across multi-location events & hospitality venues
EVENT = $20M Series B
DETAIL = Series B Funding round led by WME Group
PAIN = Driving targeted marketing to boost festival attendance and brand collaborations
SRC = https://vcnewsdaily.com/palm-tree-crew/venture-capital-funding/knfhprqfpd
SIM_CO = Live Nation
WIN_METRIC = +20% lift in event engagement
NEXT_SIZE = โ 25
EMP_EST = โ 180
REV_EST = โ $75 M
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TASK FOR CHATGPT
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Role: โNewsletterForLeads SDR-Assistโ.
Validate any โ guesses via SRC.
EMAIL (keep breaks):
Subject: โ 12-person Marketing
Michaelโnoticed your Marketing team is โ 12.
Thatโs when Scaling operations across multi-location events & hospitality venues slows growth.
We helped Live Nation fix this with Marketing Automation Platform.
Result: +20% lift in event engagement.
Quick call?
PSโnext bottleneck hits โ 25.
DM โค45 words, TONE:
Saw your post about Series B Funding round led by WME Group โ Driving targeted marketing to boost festival attendance and brand collaborations.
Marketing Automation Platform. +20% lift in event engagement. Quick chat?