Pipeline Alert: Demand Chain AI’s New CCO Hire
Demand Chain AI just named Larry Layden as CCO. Use this sales trigger to fuel your pipeline, accelerate deal flow, and crush your quota.
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🚀 Battle Card: Demand Chain AI
Quick trigger:
👤 Decision Maker in the News
- Larry Layden, Chief Customer Officer · 🔗 [LinkedIn](https://www.linkedin.com/company/demand-chain-ai/)
💡 Why It Matters
- Adding a seasoned CCO signals a strategic push to scale customer success and accelerate revenue via tailored supply chain AI solutions. Leverage this Demand Chain AI sales trigger to frame your outreach. → Source
🎯 Core Pain Point
- Inconsistent customer success operations hindering post-sale growth
- Lack of scalable sales strategy across CPG, food & beverage, and manufacturing
💰 What to Pitch
- Primary: Intelligent Supply Chain Planning Platform → Accelerated deal cycles & higher win rates
- Expansion: Advanced Data Analytics Solutions → Deeper customer insights & upsell potential
🗺️ Quick Context
- HQ: Chicago, IL
- Employees: ≈ 120
- Rev: ≈ $50 M
🤼 Competitive Intel
*Which other vendors you’ll probably face to win Demand Chain AI’s business.*
- Blue Yonder — SCM / AI planning
- Unique edge: Advanced ML-driven forecasting
- Evaluated by VP Supply Chain for accuracy
- Kinaxis — Supply Chain Planning
- Unique edge: Real-time scenario modeling
- Evaluated by COO for agility
- o9 Solutions — AI-powered Planning
- Unique edge: Unified control tower
- Evaluated by Dir. Sales Ops for visibility
- ToolsGroup — Demand Planning
- Unique edge: Multi-echelon inventory optimization
- Evaluated by CFO for cost savings
✅ Do-Now Checklist
Connect with Larry Layden on LinkedIn (link above)
Use the Demand Chain AI sales trigger as a hook in your first email/DM
Schedule follow-ups in CRM (Day 3 & Day 10)
Next Step
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🧠 Copy My Prompt for Personalized Cold Outreach
────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY = ❑NewsletterForLeads❑
OFFER_BRIEF = ❑intelligent supply chain planning platform❑
PROOF_METRIC = ❑30% forecast accuracy improvement❑
CTA_STYLE = ❑quick_call❑
TONE = ❑friendly❑
────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME = Larry
COMPANY = Demand Chain AI
DEPT = Customer Success
SIZE = ≈ 10
BOTTLENECK = inconsistent customer success operations hindering post-sale growth
EVENT = appointment of new CCO
DETAIL = Demand Chain AI Appoints Larry Layden as Chief Customer Officer to Lead Sales and Growth
PAIN = inconsistent customer success operations hindering post-sale growth
SRC = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20251008198935&div=41152219
SIM_CO = Blue Yonder
WIN_METRIC = ≈ TBD
NEXT_SIZE = ≈ 25
EMP_EST = ≈ 120
REV_EST = ≈ $50M
────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.
Validate any ≈ guesses via SRC.
EMAIL (keep breaks):
Subject: ≈ 10-person Customer Success
Larry—noticed your Customer Success team is ≈ 10.
That’s when inconsistent customer success operations hindering post-sale growth slows growth.
We helped Blue Yonder fix this with intelligent supply chain planning platform.
Result: ≈ TBD.
Quick call?
PS—next bottleneck hits ≈ 25.
DM ≤45 words, TONE:
Saw your post about Demand Chain AI Appoints Larry Layden as Chief Customer Officer to Lead Sales and Growth — inconsistent customer success operations hindering post-sale growth.
intelligent supply chain planning platform. 30% forecast accuracy improvement. Quick chat?