Pipeline Alert: Visio Lending’s New COO
🔥 Visio Lending hires Michele Kryczkowski as COO. Major push ahead for multi-state loan scale. Pitch LOS integration to boost pipeline and commission.
Published on
Do not index
Do not index
🚀 Battle Card: Visio Lending
Quick trigger:
👤 Decision Maker in the News
- Michele Kryczkowski, Chief Operating Officer · 🔗 [LinkedIn](https://www.linkedin.com/company/visio-lending/)
💡 Why It Matters
- New COO with 20+ years driving operational efficiency in mortgage ops → Source. This Visio Lending sales trigger signals a major push for scalable growth and best-in-class service.
🎯 Core Pain Point
- Scaling multi-state loan operations without blowing up costs
- Delivering a seamless borrower experience at volume
💰 What to Pitch
- Primary: Loan Origination System Integration → streamlined fulfillment & shorter cycle times
- Expansion: Customer Experience Portal → improved satisfaction & repeat business
🗺️ Quick Context
- HQ: Austin, TX
- Employees: ≈ 250
- Rev: ≈ $200 M
🤼 Competitive Intel
Which other vendors you’ll probably face to win Visio Lending’s business.
- nCino — Cloud LOS
- Edge: Salesforce-native, enterprise scalability
- Evaluated by COO for platform extensibility
- ICE Mortgage Technology — Loan Origination
- Edge: End-to-end compliance & audit trail
- Evaluated by VP Ops for risk management
- Blend — Digital Lending Platform
- Edge: Consumer-grade UX, mobile first
- Evaluated by Dir. Digital for conversion uplift
- Floify — POS & Collateral Mgmt
- Edge: Rapid deployment, custom branding
- Evaluated by IT for fast integration
- Black Knight — Servicing & Origination
- Edge: Deep analytics & servicing suite
- Evaluated by CFO for ROI and data insights
✅ Do-Now Checklist
Connect with Michele Kryczkowski on LinkedIn
Tailor your pitch around this Visio Lending sales trigger and hit send
Schedule follow-ups in CRM (Day 3 & Day 10)
Next Step
Stay ahead with every Visio Lending sales trigger—no fluff, all pipeline.
Subscribe to NewsletterForLeads
🧠 Copy My Prompt for Personalized Cold Outreach
────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY = ❑❑
OFFER_BRIEF = ❑Loan Origination System Integration❑
PROOF_METRIC = ❑25% faster loan closings❑
CTA_STYLE = ❑quick_call❑
TONE = ❑friendly❑
────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME = Michele
COMPANY = Visio Lending
DEPT = Operations
SIZE = ≈30
BOTTLENECK = scaling multi-state loan operations
EVENT = Announces Michele Kryczkowski as New Chief Operating Officer
DETAIL = her appointment as COO
PAIN = scaling loan operations at volume without rising costs
SRC = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20251014756130&div=41152219
SIM_CO = LoanDepot
WIN_METRIC = 25% faster loan closings
NEXT_SIZE = 50
EMP_EST = ≈250
REV_EST = ≈$200M
────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.
Validate any ≈ guesses via SRC.
EMAIL (keep breaks):
Subject: ≈30-person Operations
Michele—noticed your Operations team is ≈30.
That’s when scaling multi-state loan operations slows growth.
We helped LoanDepot fix this with Loan Origination System Integration.
Result: 25% faster loan closings.
Quick call?
PS—next bottleneck hits ≈50.
DM ≤45 words, TONE:
Saw your post about her appointment as COO — scaling loan operations at volume without rising costs.
Loan Origination System Integration. 25% faster loan closings.
Quick chat?