Pipeline Pulse: Burnt $3.8M Trigger
Burnt just closed a $3.8M seed. Plug into this battle card. Target the CEO, pitch AI automation, schedule your next touch. Close faster.
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🚀 Battle Card: Burnt
Quick trigger:
👤 Decision Maker in the News
- Joseph Jacob, Co-Founder & CEO 📧 <jj@getburnt.ai>
💡 Why It Matters
- This $3.8M seed round is a classic Burnt sales trigger to pitch AI-driven workflow acceleration. → Source
🎯 Core Pain Point
- Repetitive operational tasks trapped in legacy ERPs causing bottlenecks
- Slow workflow acceleration hurting agility in a $9T food market
💰 What to Pitch
- Primary: Agentic AI automation platform → Accelerates ERP workflows by up to 60%
- Expansion: Integration services & custom bot development → Ensures seamless legacy ERP compatibility
🗺️ Quick Context
- HQ: San Francisco, CA
- Employees: ≈ 15
- Rev: ≈ $500K
🤼 Competitive Intel
*Which other vendors you’ll probably face to win Burnt’s business.*
- Celonis — Process Mining & Execution
- Unique edge: Real-time process insights across ERPs
- Evaluated by VP Ops & Dir. Eng for end-to-end visibility
- UiPath — RPA & Automation
- Unique edge: Low-code bot creation and deployment
- Evaluated by Head of Product & IT for rapid ROI
- Automation Anywhere — RPA & Task Automation
- Unique edge: Cognitive automation at scale
- Evaluated by COO for enterprise governance
- Workato — Integration & Workflow
- Unique edge: Hybrid iPaaS with AI-driven recipes
- Evaluated by CTO & Dir. Eng for seamless ERP integration
✅ Do-Now Checklist
Connect with all decision makers on LinkedIn (links above)
Generate email + DM referencing this Burnt sales trigger
Schedule follow-ups in CRM (Day 3 & Day 10)
Next Step
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🧠 Copy My Prompt for Personalized Cold Outreach
────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY = ❑❑
OFFER_BRIEF = ❑Agentic AI automation platform❑
PROOF_METRIC = ❑60% faster workflows❑
CTA_STYLE = ❑quick_call❑
TONE = ❑friendly❑
────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME = Joseph
COMPANY = Burnt
DEPT = Operations
SIZE = ≈ 15
BOTTLENECK = ERP workflow bottlenecks
EVENT = $3.8M seed round
DETAIL = $3.8M seed funding
PAIN = repetitive tasks stuck in legacy ERPs
SRC = https://vcnewsdaily.com/burnt/venture-capital-funding/vqsphyrfkz
SIM_CO = Celonis
WIN_METRIC = 60% faster workflows
NEXT_SIZE = ≈ 30
EMP_EST = ≈ 15
REV_EST = ≈ $500K
────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.
Validate any ≈ guesses via SRC.
EMAIL (keep breaks):
Subject: ≈ 15-person Operations
Joseph—noticed your Operations team is ≈ 15.
That’s when ERP workflow bottlenecks slows growth.
We helped Celonis fix this with Agentic AI automation platform.
Result: 60% faster workflows.
Quick call?
PS—next bottleneck hits ≈ 30.
DM ≤45 words, TONE:
Saw your post about $3.8M seed funding — repetitive tasks stuck in legacy ERPs.
Agentic AI automation platform. 60% faster workflows.
Quick chat?```