Pipeline Pulse: Dorsey & Whitney Real Estate Hire
Marcie Shuman joins Dorsey & Whitney’s Phoenix real estate team. Pitch Greenhouse & iManage to boost deal flow and hit your quota.
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🚀 Battle Card: Dorsey & Whitney LLP
Quick trigger:
👤 Decision Maker in the News
- Marcie Shuman, Of Counsel, Real Estate group 🔗 LinkedIn
💡 Why It Matters
- As a Dorsey & Whitney LLP sales trigger, this hire injects veteran real estate dealmaking into a booming Phoenix market, bolstering capacity for homebuilding and commercial land development. → Source
🎯 Core Pain Point
- Surging demand for specialized real estate transaction counsel in Phoenix’s fast-growth market
- Need for deeper capacity in land acquisition, due diligence, and development agreements
💰 What to Pitch
- Primary: Recruitment & Onboarding Platform (Greenhouse) → Streamlined hiring and faster integration for new legal talent
- Expansion: Knowledge Management System (iManage) → Accelerated document review and improved deal turnaround leveraging Dorsey & Whitney LLP sales trigger
🗺️ Quick Context
- HQ: Phoenix, AZ
- Employees: ≈ 1,000
- Rev: ≈ $500 M
- Website: dorsey.com
🤼 Competitive Intel
Which other vendors you’ll probably face to win Dorsey & Whitney LLP’s business.
- Workday — Core HR / Talent Management
- Unique edge: Unified HR, payroll, and talent suite
- Evaluated by CHRO & CFO for compliance and scale
- BambooHR — SMB HRIS
- Unique edge: User-friendly interface, fast implementation
- Evaluated by HR Director for ease of use
- Greenhouse — Recruiting / ATS
- Unique edge: Structured hiring workflows
- Evaluated by Talent Acquisition Lead for candidate experience
- Lever — ATS / CRM
- Unique edge: Integrated candidate nurturing
- Evaluated by Recruiting Manager for pipeline management
- iCIMS — Talent Acquisition
- Unique edge: End-to-end recruitment platform
- Evaluated by VP People for analytics and ROI
✅ Do-Now Checklist
Connect with Marcie Shuman on LinkedIn and highlight your HR solutions tailored to this Dorsey & Whitney LLP sales trigger
Use the Dorsey & Whitney LLP sales trigger to craft a personalized email + DM (Copy-My-Prompt in Step 7)
Schedule follow-ups in CRM (Day 3 & Day 10) leveraging this Dorsey & Whitney LLP sales trigger insight
Next Step
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🧠 Copy My Prompt for Personalized Cold Outreach
────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY = ❑ ❑
OFFER_BRIEF = ❑ ❑
PROOF_METRIC = ❑ ❑
CTA_STYLE = ❑ ❑
TONE = ❑ ❑
────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME = Marcie
COMPANY = Dorsey & Whitney LLP
DEPT = Real Estate group
SIZE = 10
BOTTLENECK = surging deal volume
EVENT = hire of Marcie Shuman
DETAIL = hiring announcement
PAIN = need deeper capacity in land acquisitions and due diligence
SRC = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250917934771&div=41152219
SIM_CO = ≈ TBD
WIN_METRIC = ≈ TBD
NEXT_SIZE = ≈ 20
EMP_EST = ≈ 1000
REV_EST = ≈ $500M
────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.
Validate any ≈ guesses via SRC.
EMAIL (keep breaks):
Subject: 10-person Real Estate group
Marcie—noticed your Real Estate group team is ≈ 10.
That’s when surging deal volume slows growth.
We helped ≈ TBD fix this with ≈ TBD.
Result: ≈ TBD.
Want the 2-min recap?
PS—next bottleneck hits ≈ 20.
DM ≤45 words, TONE:
Saw your post about hiring announcement — need deeper capacity in land acquisitions and due diligence.
≈ TBD. ≈ TBD.
Send case study?