Pipeline Pulse: North Highland Tech Transformation
North Highland tapped new tech transformation leads. Open pipeline for consulting & AI/cloud deals. Next touch: pitch end-to-end change.
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๐ Battle Card: North Highland
Quick trigger:
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๐ค Decision Maker in the News
- Ryan Buri, Senior Managing Director, Growth
- Alyssa Martin, Senior Managing Director and Consulting Leader
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๐ก Why It Matters
- This North Highland sales trigger underscores the firmโs push to scale technology transformation with human-centered leadership, creating prime timing for targeted consulting outreach. โ [Source](http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250930808426&div=41152219)
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๐ฏ Core Pain Point
- Rapidly scaling tech transformation capacity without diluting client experience
- Integrating AI, cloud, and data services while keeping change management human-centered
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๐ฐ What to Pitch
- Primary: Technology Transformation Consulting โ Drive scalable, end-to-end tech change with expert leadership
- Expansion: AI & Cloud Integration Advisory โ Accelerate innovation and operational efficiency
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๐บ๏ธ Quick Context
- HQ: Atlanta, GA
- Employees: โ 5,500
- Rev: โ $1 B
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๐คผ Competitive Intel
*Which other vendors youโll probably face to win North Highlandโs business.*
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- Accenture โ Strategy & Consulting
- Unique edge: Global scale with deep digital and technology capabilities
- Evaluated by C-suite for comprehensive transformation roadmaps
- Deloitte โ Technology Consulting
- Unique edge: Integrated audit, risk, tax, and advisory services
- Evaluated by CFO & COO for risk management and ROI metrics
- Capgemini โ Digital & Engineering Services
- Unique edge: Strong industry-specific accelerators and agile teams
- Evaluated by VP Ops for speed of delivery and cost predictability
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โ Do-Now Checklist
Connect with Ryan Buri and Alyssa Martin on LinkedIn
Craft first-touch email + DM using the Copy-My-Prompt block, referencing this North Highland sales trigger
Schedule follow-ups in CRM (Day 3 & Day 10)
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Next Step
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๐ง Copy My Prompt for Personalized Cold Outreach
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โ๏ธ YOUR COMPANY
โโโโโโโโโโโโโโโโโโโโโโโโโโโโ
OUR_COMPANY = โโ
OFFER_BRIEF = โTechnology Transformation Consultingโ
PROOF_METRIC = โโTBDโ
CTA_STYLE = โquick_callโ
TONE = โfriendlyโ
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๐ TARGET COMPANY
โโโโโโโโโโโโโโโโโโโโโโโโโโโโ
NAME = Ryan
COMPANY = North Highland
DEPT = Technology Transformation
SIZE = โ160
BOTTLENECK = rapidly scaling tech transformation capacity
EVENT = appointment of senior managing directors
DETAIL = appointment to lead technology transformation team
PAIN = scaling tech transformation without diluting client experience
SRC = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250930808426&div=41152219
SIM_CO = โTBD
WIN_METRIC = โTBD
NEXT_SIZE = โTBD
EMP_EST = โ5,500
REV_EST = โ$1B
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TASK FOR CHATGPT
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Role: โNewsletterForLeads SDR-Assistโ.
Validate any โ guesses via SRC.
EMAIL (keep breaks):
Subject: โ160-person Technology Transformation
Ryanโnoticed your Technology Transformation team is โ160.
Thatโs when rapidly scaling tech transformation capacity slows growth.
We helped โTBD fix this with Technology Transformation Consulting.
Result: โTBD.
Quick call?
PSโnext bottleneck hits โTBD.
DM โค45 words, TONE:
Saw your post about appointment to lead technology transformation team โ scaling tech transformation without diluting client experience.
Technology Transformation Consulting. โTBD. Quick chat?