QuickTrigger Battle Card: The Standard M&A Pipeline

🚀 Doug Stearns is now AVP IT M&A Integration at The Standard. Use this QuickTrigger to pitch your IT integration platform, ignite deal flow, and crush your quota.

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🚀 Battle Card: The Standard

Quick trigger:
 
👤 Decision Maker in the News
  • Doug Stearns, Assistant Vice President of IT Mergers and Acquisitions Integration
 
💡 Why It Matters
  • This The Standard sales trigger underscores the critical need for scalable, repeatable IT integration processes to absorb the American Heritage EVB acquisition swiftly. → Source
 
🎯 Core Pain Point
  • Integrating disparate financial protection systems without disrupting service
  • Building a repeatable IT M&A playbook to reduce time and cost per deal
 
💰 What to Pitch
  • Primary: M&A IT Integration Platform → Accelerated systems consolidation and go-live
  • Expansion: Change Management & Training Services → Higher end-user adoption and lower post-merger risk
 
🗺️ Quick Context
  • HQ: Portland, OR
  • Employees: 4,233
  • Rev: ≈ $3 B
 

🤼 Competitive Intel

Which other vendors you’ll probably face to win The Standard’s business.
 
  • Dell BoomiiPaaS / Integration
    • Unique edge: Prebuilt connectors for insurance platforms
    • Evaluated by AVP IT M&A for speed of deployment
  • MuleSoftiPaaS / API Management
    • Unique edge: Enterprise API lifecycle governance
    • Evaluated by VP Ops for governance and security
  • InformaticaData Integration / ETL
    • Unique edge: Robust data quality and mapping tools
    • Evaluated by Dir. Data for handling legacy systems
  • WorkatoAutomation & Integration
    • Unique edge: Low-code, rapid workflow automation
    • Evaluated by IT Operations for ease of use
 

✅ Do-Now Checklist

Connect with Doug Stearns on LinkedIn
Reference The Standard sales trigger in your first outreach
Craft your Copy-My-Prompt email + DM (Step 7) and send initial touch
Schedule follow-ups in CRM (Day 3 & Day 10)
 

Next Step

Stay ahead of every The Standard sales trigger—no fluff, all pipeline. Subscribe to NewsletterForLeads
 

🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑<your company>❑
OFFER_BRIEF   = ❑M&A IT Integration Platform❑
PROOF_METRIC  = ❑20% faster integrations❑
CTA_STYLE     = ❑quick_call❑
TONE          = ❑punchy❑

────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME        = Doug
COMPANY     = The Standard
DEPT        = IT Mergers and Acquisitions Integration
SIZE        = ≈5
BOTTLENECK  = integrating disparate IT systems post-acquisition
EVENT       = named Doug Stearns as Assistant Vice President of IT Mergers and Acquisitions Integration
DETAIL      = American Heritage EVB business acquisition
PAIN        = integrating disparate financial protection systems without disrupting service
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250826770006&div=41152219
SIM_CO      = ≈TBD
WIN_METRIC  = 30% faster integrations
NEXT_SIZE   = ≈20
EMP_EST     = 4233
REV_EST     = ≈$3B

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.

Validate any ≈ guesses via SRC.

EMAIL  (keep breaks):
Subject: ≈5-person IT Mergers and Acquisitions Integration

Doug—noticed your IT Mergers and Acquisitions Integration team is ≈5.

That’s when integrating disparate IT systems post-acquisition slows growth.

We helped ≈TBD fix this with M&A IT Integration Platform.

Result: 30% faster integrations.  
Quick call?

PS—next bottleneck hits ≈20.

DM ≤45 words, TONE:
Saw your post about American Heritage EVB business acquisition — integrating disparate financial protection systems without disrupting service.  
M&A IT Integration Platform. 20% faster integrations.  
Quick chat?

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