Quota Alert: ATSG’s New President Greg Mays
Greg Mays steps in as ATSG president. Ops and training budgets are heating up. This is your sales trigger—dial now. 🔥
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🚀 Battle Card: Air Transport Services Group, Inc.
Quick trigger:
👤 Decision Maker in the News
💡 Why It Matters
- New president brings deep operational and aviation expertise to scale global freighter leasing and upskill maintenance workforce. → Source ⚡ Tackle this Air Transport Services Group, Inc. sales trigger now—president on board to accelerate ops and training spend.
🎯 Core Pain Point
- Inefficient global operations across diverse freighter fleet
- Talent gaps in aviation maintenance training
💰 What to Pitch
- Primary: Operational analytics platform → Optimize route planning and fleet utilization
- Expansion: Learning management system for Maintenance Technician certification → Accelerate workforce readiness
🗺️ Quick Context
- HQ: Wilmington, OH
- Employees: ≈ 2,000
- Rev: ≈ $1.5 B
- Website: atsginc.com
🤼 Competitive Intel
*Which other vendors you’ll probably face to win **Air Transport Services Group, Inc.*’s business.
- SAP (sap.com) — ERP / SCM
- Unique edge: Integrated global supply chain modules
- Evaluated by VP Ops for end-to-end visibility
- Oracle (oracle.com) — ERP / SCM
- Unique edge: Scalable cloud infrastructure
- Evaluated by CFO for cost predictability
- BlueYonder (blueyonder.com) — Supply Chain Planning
- Unique edge: AI-driven demand forecasting
- Evaluated by Dir. Logistics for agile planning
- Workday (workday.com) — HCM
- Unique edge: Unified HR and financial planning
- Evaluated by CHRO for talent management
- Coursera (coursera.org) — Workforce Training
- Unique edge: Aviation-focused certification partnerships
- Evaluated by VP HR for upskilling programs
✅ Do-Now Checklist
Connect with Greg Mays on LinkedIn (link above)
Craft first-touch email with “Air Transport Services Group, Inc. sales trigger” mention
Schedule follow-up (Day 3 & Day 10) in CRM
Next Step
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🧠 Copy My Prompt for Personalized Cold Outreach
────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY = ❑<your company>❑
OFFER_BRIEF = ❑Operational analytics platform for freighter fleet optimization❑
PROOF_METRIC = ❑≈ TBD❑
CTA_STYLE = ❑quick_call❑
TONE = ❑punchy❑
────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME = Greg
COMPANY = Air Transport Services Group, Inc.
DEPT = Commercial & Operations
SIZE = ≈ 200
BOTTLENECK = Inefficient global operations across diverse freighter fleet
EVENT = Greg Mays appointed President
DETAIL = appointment as President
PAIN = Inefficient global freighter operations
SRC = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250908839812&div=41152219
SIM_CO = ≈ TBD
WIN_METRIC = ≈ TBD
NEXT_SIZE = ≈ 500
EMP_EST = ≈ 2,000
REV_EST = ≈ $1.5 B
────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.
Validate any ≈ guesses via SRC.
EMAIL (keep breaks):
Subject: ≈ 200-person Commercial & Operations
Greg—noticed your Commercial & Operations team is ≈ 200.
That’s when Inefficient global operations across diverse freighter fleet slows growth.
We helped ≈ TBD fix this with Operational analytics platform for freighter fleet optimization.
Result: ≈ TBD.
Quick call?
PS—next bottleneck hits ≈ 500.
DM ≤45 words, TONE:
Saw your post about appointment as President — Inefficient global freighter operations.
Operational analytics platform for freighter fleet optimization. ≈ TBD.
Quick chat?