Rajant Corporation Battle Card: Cris Boyd Growth Trigger

🚀 Battle Card: Rajant Corporation

• Cris Boyd, Chief Growth Officer · 🔗 LinkedIn

• New leadership in growth signals budget shifts for sales and marketing tech—key Rajant Corporation sales trigger. → Source

• Aligning go-to-market strategy across defense, mining, and industrial verticals

• Building scalable pipeline processes to match rapid edge-networking expansion

• Primary: Revenue Intelligence Platform → Real-time pipeline visibility across verticals

• Expansion: Marketing Automation Suite → Personalized outreach at scale

• HQ: Malvern, PA

• Employees: ≈ 300

• Rev: ≈ $150 M

• Website: rajant.com

🤼 Competitive Intel

• Clari — Revenue Intelligence
• Unique edge: AI-driven forecasting
• Evaluated by CGO for pipeline accuracy

• Gong — Conversation Intelligence
• Unique edge: Behavior-driven deal coaching
• Evaluated by Sales Ops for team adoption

• InsightSquared — Revenue Analytics
• Unique edge: Embedded BI with forecast modeling
• Evaluated by CFO for ROI

• Salesforce — CRM / Revenue Cloud
• Unique edge: Comprehensive CRM ecosystem
• Evaluated by CIO & CGO for scalability

✅ Do-Now Checklist

Next Step

🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑<your company>❑
OFFER_BRIEF   = ❑Revenue Intelligence Platform❑
PROOF_METRIC  = ❑30% faster sales cycle❑
CTA_STYLE     = ❑quick_call❑
TONE          = ❑friendly❑

────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME        = Cris
COMPANY     = Rajant Corporation
DEPT        = Growth
SIZE        = ≈300
BOTTLENECK  = Aligning go-to-market strategy across defense, mining, and industrial verticals
EVENT       = Welcomes Cris Boyd as Chief Growth Officer
DETAIL      = Welcomes Cris Boyd as Chief Growth Officer
PAIN        = Aligning go-to-market strategy across defense, mining, and industrial verticals
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250902931352&div=41152219
SIM_CO      = Clari
WIN_METRIC  = 25% increase in pipeline coverage
NEXT_SIZE   = ≈500
EMP_EST     = ≈300
REV_EST     = ≈$150M

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.

Validate any ≈ guesses via SRC.

EMAIL  (keep breaks):
Subject: ≈300-person Growth

Cris—noticed your Growth team is ≈300.

That’s when Aligning go-to-market strategy across defense, mining, and industrial verticals slows growth.

We helped Clari fix this with Revenue Intelligence Platform.

Result: 25% increase in pipeline coverage.  
<<CTA_STYLE=="quick_call" ? "Quick call?" : "Want the 2-min recap?">>

PS—next bottleneck hits ≈500.

DM ≤45 words, TONE:
Saw your post about Welcomes Cris Boyd as Chief Growth Officer — Aligning go-to-market strategy across defense, mining, and industrial verticals.  
Revenue Intelligence Platform. 30% faster sales cycle.  
<<CTA_STYLE=="quick_call" ? "Quick chat?" : "Send case study?" >>