Recurly CHRO Trigger: Pitch Talent Mgmt & Close Fast

Recurly just hired CHRO Jemima Bowden. Use this trigger to pitch your talent management platform, boost your pipeline, and drive commission.

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🚀 Battle Card: Recurly

Quick trigger: Appointment of Jemima Bowden as its first CHRO (Aug 19, 2025)
 
👤 Decision Maker in the News
 
💡 Why It Matters
  • A dedicated CHRO role signals intensified investment in talent strategy to support rapid global expansion—leverage this Recurly sales trigger to highlight your talent management capabilities. → Source
 
🎯 Core Pain Point
  • Scaling global talent acquisition in fast-paced SaaS growth
  • Building a data-driven employee experience to boost retention
 
💰 What to Pitch
  • Primary: Talent Management Platform → Streamlined recruitment, onboarding & compliance
  • Expansion: Employee Experience Analytics → Actionable insights to increase retention & engagement
 
🗺️ Quick Context
  • HQ: Austin, TX
  • Employees: ≈ 300
  • Rev: ≈ $100 M
 

🤼 Competitive Intel

*Which other vendors you’ll probably face to win Recurly’s HR & People spend.*
 
  • WorkdayHCM / Talent Management
    • Unique edge: End-to-end HCM suite with AI-driven analytics
    • Evaluated by CHRO & VP HR for enterprise scalability
  • BambooHRHRIS for SMBs
    • Unique edge: User-friendly interface with rapid deployment
    • Evaluated by HR Managers for ease of use and cost
  • ADPPayroll & HR
    • Unique edge: Integrated payroll compliance across 100+ countries
    • Evaluated by CFO & CHRO for global payroll reliability
  • UKGWorkforce Management
    • Unique edge: Advanced scheduling and labor analytics
    • Evaluated by VP Operations & CHRO for workforce optimization
 

✅ Do-Now Checklist

Connect with Jemima Bowden on LinkedIn (link above)
Use this Recurly sales trigger to frame your talent pitch
Send first touch email/DM referencing her appointment
Schedule follow-ups in CRM (Day 3 & Day 10)
 

Next Step

Get intel like this daily—no fluff, all pipeline. Don’t miss a Recurly sales trigger. Subscribe to NewsletterForLeads
 

🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑<your company>❑
OFFER_BRIEF   = ❑Advanced Talent Management Platform that streamlines recruitment & onboarding❑
PROOF_METRIC  = ❑40% faster time-to-hire❑
CTA_STYLE     = ❑quick_call❑
TONE          = ❑friendly❑

────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME        = Jemima
COMPANY     = Recurly
DEPT        = Human Resources
SIZE        = ≈ 300
BOTTLENECK  = scaling global talent acquisition
EVENT       = new CHRO appointment
DETAIL      = its first Chief Human Resources Officer to Elevate Employee Experience
PAIN        = Building a data-driven employee experience to boost retention
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250819130060&div=41152219
SIM_CO      = Sprout Social
WIN_METRIC  = 40% faster time-to-hire
NEXT_SIZE   = ≈ 500
EMP_EST     = ≈ 300
REV_EST     = ≈ $100M

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.

Validate any ≈ guesses via SRC.

EMAIL  (keep breaks):
Subject: ≈ 300-person Human Resources

Jemima—noticed your Human Resources team is ≈ 300.

That’s when scaling global talent acquisition slows growth.

We helped Sprout Social fix this with Advanced Talent Management Platform that streamlines recruitment & onboarding.

Result: 40% faster time-to-hire.  
Quick call?

PS—next bottleneck hits ≈ 500.

DM ≤45 words, TONE:
Saw your post about its first Chief Human Resources Officer to Elevate Employee Experience — Building a data-driven employee experience to boost retention.  
Advanced Talent Management Platform that streamlines recruitment & onboarding. 40% faster time-to-hire.  
Quick chat?

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