Sales Trigger: Thryv CTO Hire Spurs $1B SaaS Scale

🚀 Battle Card: Thryv Holdings, Inc.

• Sean Wechter, Chief Technology Officer · 🔗 LinkedIn

• This Thryv Holdings, Inc. sales trigger underscores a strategic push to scale their SaaS platform and hit $1B by optimizing infrastructure, AI and security. → Source

• Inflexible infrastructure limiting rapid SaaS scaling

• Under-optimized AI & automation affecting SMB customer growth

• Primary: Managed Cloud Services → Seamless scaling & 24/7 reliability

• Expansion: AI Ops & Security Suite → Automated threat detection & optimized performance

• HQ: Dallas, TX

• Employees: ≈ 1,200

• Rev: ≈ $500M

• Website: https://www.thryv.com

🤼 Competitive Intel

• AWS — Cloud Infrastructure
• Unique edge: Massive global footprint & PaaS portfolio
• Evaluated by CTO & VP Eng for scalability

• Microsoft Azure — Cloud Platform
• Unique edge: Seamless Windows ecosystem integration
• Evaluated by IT & Security for compliance

• Google Cloud Platform — Cloud Services
• Unique edge: Advanced data analytics & AI tooling
• Evaluated by Dir. Data & CTO for AI-driven apps

✅ Do-Now Checklist

Next Step

🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑      ❑
OFFER_BRIEF   = ❑Managed Cloud Services for scalable SaaS growth❑
PROOF_METRIC  = ❑99.99% uptime❑
CTA_STYLE     = ❑quick_call❑
TONE          = ❑friendly❑

────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME        = Sean
COMPANY     = Thryv Holdings, Inc.
DEPT        = Engineering
SIZE        = ≈ TBD
BOTTLENECK  = Inflexible infrastructure limiting rapid SaaS scaling
EVENT       = Executive hire
DETAIL      = Your appointment as CTO
PAIN        = Under-optimized AI & automation affecting SMB growth
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250909023406&div=41152219
SIM_CO      = Boomi
WIN_METRIC  = ≈ TBD
NEXT_SIZE   = ≈ TBD
EMP_EST     = ≈ 1,200
REV_EST     = ≈ $500M

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.

Validate any ≈ guesses via SRC.

EMAIL  (keep breaks):
Subject: ≈ TBD-person Engineering

Sean—noticed your Engineering team is ≈ TBD.

That’s when Inflexible infrastructure limiting rapid SaaS scaling slows growth.

We helped Boomi fix this with Managed Cloud Services for scalable SaaS growth.

Result: ≈ TBD.  
Quick call?

PS—next bottleneck hits ≈ TBD.

DM ≤45 words, TONE:
Saw your post about your appointment as CTO — Under-optimized AI & automation affecting SMB growth.  
Managed Cloud Services for scalable SaaS growth. 99.99% uptime.  
Quick chat?