Simpro Group CEO Trigger: Double Field Service Margins

🚀 Battle Card: Simpro Group

• Fred Voccola, Chairman & CEO · 🔗 [LinkedIn](https://www.linkedin.com/company/simpro-software/)

• A proven SMB AI & services exec is now steering the #1 field service platform for trades → Source

• Disconnected tools slow workflows

• Thin margins on field service jobs

• Primary: AI-first field service OS → Double trades profitability

• Expansion: Unified workflow integration → Cut admin time 50%

• HQ: Miami, FL

• Employees: ≈ 800

• Rev: ≈ $80 M

• Website: [simprogroup.com](https://www.simprogroup.com/)

🤼 Competitive Intel

• ServiceTitan — Field Service Management
• Unique edge: Best-in-class mobile app for home services
• Evaluated by COO & VP Ops for field usability

• Salesforce Field Service — FSM / CRM
• Unique edge: Native Salesforce ecosystem integration
• Evaluated by CTO & Dir. IT for platform extensibility

• Microsoft Dynamics 365 Field Service — FSM / ERP
• Unique edge: Deep ERP ties + Azure AI toolbox
• Evaluated by CFO & IT for enterprise roadmap

• Jobber — SMB Field Service
• Unique edge: Low-code setup for small contractors
• Evaluated by Dir. Finance for budget fit

• FieldEdge — Field Service
• Unique edge: Real-time dispatch & GPS tracking
• Evaluated by VP Ops & Dispatch Leads

✅ Do-Now Checklist

Next Step

🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑<your company>❑
OFFER_BRIEF   = ❑AI-first field service OS to double profitability❑
PROOF_METRIC  = ❑2× profit❑
CTA_STYLE     = ❑quick_call❑
TONE          = ❑friendly❑

────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME        = Fred
COMPANY     = Simpro Group
DEPT        = Field Service
SIZE        = ≈ 800
BOTTLENECK  = Disconnected tools slow workflows
EVENT       = Fred Voccola Named Chairman & CEO
DETAIL      = being named Chairman & CEO
PAIN        = thin margins on field service jobs
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20251002248989&div=41152219
SIM_CO      = Foster Plumbing
WIN_METRIC  = 2× profits
NEXT_SIZE   = ≈ 1000
EMP_EST     = ≈ 800
REV_EST     = ≈ $80M

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.

Validate any ≈ guesses via SRC.

EMAIL  (keep breaks):
Subject: ≈ 800-person Field Service

Fred—noticed your Field Service team is ≈ 800.

That’s when Disconnected tools slow workflows slows growth.

We helped Foster Plumbing fix this with AI-first field service OS to double profitability.

Result: 2× profits.  
Quick call?

PS—next bottleneck hits ≈ 1000.

DM ≤45 words, TONE:
Saw your post about being named Chairman & CEO — thin margins on field service jobs.  
AI-first field service OS to double profitability. 2× profit.  
Quick chat?