Smith & Burgess GM Promo: Your Next Sales Trigger

Smith & Burgess taps Aniekan Attang as GM. Pitch PSM software & risk analytics. Amp your pipeline & close deals faster. ✅

Published on


Do not index
Do not index

🚀 Battle Card: Smith & Burgess

Quick trigger:
 
👤 Decision Maker in the News
 
💡 Why It Matters
  • Leadership change at the helm sets stage for aggressive market expansion in process safety management. → Source
 
🎯 Core Pain Point
  • Scaling project delivery while maintaining rigorous safety standards
  • Aligning service portfolio with evolving petrochemical, LNG, and pharma client needs
 
💰 What to Pitch
  • Primary: Process Safety Management Software → Streamlined compliance & real-time risk visibility
  • Expansion: Advanced Risk Analytics & Consulting → Data-driven insights for proactive hazard mitigation
 
🗺️ Quick Context
  • HQ: Houston, TX
  • Employees: ≈ 200
  • Rev: ≈ $50 M
 

🤼 Competitive Intel

*Which other vendors you’ll probably face to win Smith & Burgess’ business.*
 
  • DNV — PSM Consultancy
    • Unique edge: Global engineering footprint & maritime safety pedigree
    • Evaluated by VP Ops & COO for risk management breadth
  • ABS Group — EHS & Process Safety
    • Unique edge: End-to-end compliance audits & emergency response training
    • Evaluated by Dir. Safety for operational readiness
  • Sphera — PSM Software
    • Unique edge: Integrated EHS, sustainability & product stewardship modules
    • Evaluated by Dir. IT for plug-and-play integration
  • UL Solutions — EHS/PSM Software
    • Unique edge: Robust audit trails and certification workflows
    • Evaluated by Dir. Finance for ROI and TCO clarity
 

✅ Do-Now Checklist

Connect with Aniekan Attang on LinkedIn (link above)
Craft first touch using this Smith & Burgess sales trigger – emphasize leadership-driven growth
Schedule follow-ups in CRM (Day 3 & Day 10)
 

Next Step

Get this Smith & Burgess sales trigger every day—no fluff, all pipeline. Subscribe to NewsletterForLeads
 

🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑≈ TBD❑
OFFER_BRIEF   = ❑≈ TBD❑
PROOF_METRIC  = ❑≈ TBD❑
CTA_STYLE     = ❑≈ TBD❑
TONE          = ❑≈ TBD❑

────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME        = Aniekan
COMPANY     = Smith & Burgess
DEPT        = ❑≈ TBD❑
SIZE        = ❑≈ TBD❑
BOTTLENECK  = ❑scaling project delivery while maintaining rigorous safety standards❑
EVENT       = ❑Promotion to General Manager❑
DETAIL      = ❑Promotes Aniekan Attang to General Manager❑
PAIN        = ❑scaling project delivery while maintaining rigorous safety standards❑
SRC         = ❑http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250923649113&div=41152219❑
SIM_CO      = ❑≈ TBD❑
WIN_METRIC  = ❑≈ TBD❑
NEXT_SIZE   = ❑≈ TBD❑
EMP_EST     = ❑≈ 200❑
REV_EST     = ❑≈ $50M❑

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.

Validate any ≈ guesses via SRC.

EMAIL  (keep breaks):
Subject: ≈ TBD-person ≈ TBD

Aniekan—noticed your ≈ TBD team is ≈ TBD.

That’s when scaling project delivery while maintaining rigorous safety standards slows growth.

We helped ≈ TBD fix this with ≈ TBD.

Result: ≈ TBD.  
Want the 2-min recap?

PS—next bottleneck hits ≈ TBD.

DM ≤45 words, TONE:
Saw your post about Promotes Aniekan Attang to General Manager — scaling project delivery while maintaining rigorous safety standards.  
≈ TBD. ≈ TBD.  
Send case study?

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