Tassat Group CEO Alert: Hit Pipeline with Real-Time Settlement

Glen Sussman takes the helm at Tassat. Sales trigger: pitch real-time institutional blockchain settlement. Next touch = commission.

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πŸš€ Battle Card: Tassat Group, Inc.

Quick trigger:
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πŸ‘€ Decision Maker in the News
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πŸ’‘ Why It Matters
  • Elevating a leader with deep CXO and product DNA signals a push to scale real-time institutional blockchain settlement rapidlyβ€”an ideal Tassat Group, Inc. sales trigger to pitch platform benefits. β†’ Source
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🎯 Core Pain Point
  • Integrating programmable, interest-bearing settlement into legacy interbank networks
  • Ensuring regulatory compliance for tokenized deposits and digital asset transfers
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πŸ’° What to Pitch
  • Primary: Institutional-grade Real-Time Settlement β†’ Unlock immediate, interest-bearing settlement across digital asset transactions
  • Expansion: Tokenized Asset Infrastructure β†’ Broaden stablecoin and tokenized deposit use within regulated financial networks
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πŸ—ΊοΈ Quick Context
  • HQ: New York, NY
  • Employees: β‰ˆ 200
  • Rev: β‰ˆ $50 M
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🀼 Competitive Intel

*Which other vendors you’ll probably face to win **Tassat Group, Inc.*’s business.
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  • Ripple β€” Real-Time Settlement & Liquidity
    • Unique edge: On-demand XRP liquidity for instant cross-border settlements
    • Evaluated by Treasury & Payments teams for FX efficiency
  • Fireblocks β€” Institutional Asset Transfer
    • Unique edge: MPC-based wallet security & transfer network
    • Evaluated by CTO & Head of Product for custody robustness
  • Paxos β€” Tokenization & Stablecoin Services
    • Unique edge: Regulated stablecoin issuance & exchange services
    • Evaluated by CFO & Compliance for regulatory trust
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βœ… Do-Now Checklist

Connect with all decision makers on LinkedIn (links above)
Generate email + DM with the Copy-My-Prompt block (Step 7) and send first touch
Schedule follow-ups in CRM (Day 3 & Day 10)
Use this Tassat Group, Inc. sales trigger in subject lines to boost open rates
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Next Step

Use this Tassat Group, Inc. sales trigger dailyβ€”no fluff, all pipeline. Subscribe to NewsletterForLeads
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🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑<your company>❑
OFFER_BRIEF   = ❑<1-line value>❑
PROOF_METRIC  = ❑<metric>❑
CTA_STYLE     = ❑quick_call | case_study❑
TONE          = ❑friendly | punchy❑

────────────────────────────
πŸ“Œ TARGET COMPANY
────────────────────────────
NAME        = Glen Sussman
COMPANY     = Tassat Group, Inc.
DEPT        = β‰ˆ TBD
SIZE        = β‰ˆ TBD
BOTTLENECK  = Integrating programmable, interest-bearing settlement into legacy interbank networks
EVENT       = Appoints Glen Sussman as Chief Executive Officer to Lead Next Phase of Growth
DETAIL      = lead next phase of growth
PAIN        = Ensuring regulatory compliance for tokenized deposits and digital asset transfers
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250819685622&div=41152219
SIM_CO      = Ripple
WIN_METRIC  = β‰ˆ TBD
NEXT_SIZE   = β‰ˆ TBD
EMP_EST     = β‰ˆ 200
REV_EST     = β‰ˆ $50M

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: β€œNewsletterForLeads SDR-Assist”.

Validate any β‰ˆ guesses via SRC.

EMAIL  (keep breaks):
Subject: β‰ˆ TBD-person β‰ˆ TBD

Glen Sussmanβ€”noticed your β‰ˆ TBD team is β‰ˆ TBD.

That’s when Integrating programmable, interest-bearing settlement into legacy interbank networks slows growth.

We helped Ripple fix this with ❑<1-line value>❑.

Result: β‰ˆ TBD.  
<<CTA_STYLE=="quick_call" ? "Quick call?" : "Want the 2-min recap?">>

PSβ€”next bottleneck hits β‰ˆ TBD.

DM ≀45 words, TONE:
Saw your post about lead next phase of growth β€” Ensuring regulatory compliance for tokenized deposits and digital asset transfers.  
❑<1-line value>❑. ❑<metric>❑.  
<<CTA_STYLE=="quick_call" ? "Quick chat?" : "Send case study?" >>

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