Tassat Group CEO Alert: Hit Pipeline with Real-Time Settlement
Glen Sussman takes the helm at Tassat. Sales trigger: pitch real-time institutional blockchain settlement. Next touch = commission.
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π Battle Card: Tassat Group, Inc.
Quick trigger:
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π€ Decision Maker in the News
- Glen Sussman, Chief Executive Officer Β· π LinkedIn
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π‘ Why It Matters
- Elevating a leader with deep CXO and product DNA signals a push to scale real-time institutional blockchain settlement rapidlyβan ideal Tassat Group, Inc. sales trigger to pitch platform benefits. β Source
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π― Core Pain Point
- Integrating programmable, interest-bearing settlement into legacy interbank networks
- Ensuring regulatory compliance for tokenized deposits and digital asset transfers
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π° What to Pitch
- Primary: Institutional-grade Real-Time Settlement β Unlock immediate, interest-bearing settlement across digital asset transactions
- Expansion: Tokenized Asset Infrastructure β Broaden stablecoin and tokenized deposit use within regulated financial networks
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πΊοΈ Quick Context
- HQ: New York, NY
- Employees: β 200
- Rev: β $50 M
- Website: https://www.tassat.com/
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π€Ό Competitive Intel
*Which other vendors youβll probably face to win **Tassat Group, Inc.*βs business.
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- Ripple β Real-Time Settlement & Liquidity
- Unique edge: On-demand XRP liquidity for instant cross-border settlements
- Evaluated by Treasury & Payments teams for FX efficiency
- Fireblocks β Institutional Asset Transfer
- Unique edge: MPC-based wallet security & transfer network
- Evaluated by CTO & Head of Product for custody robustness
- Paxos β Tokenization & Stablecoin Services
- Unique edge: Regulated stablecoin issuance & exchange services
- Evaluated by CFO & Compliance for regulatory trust
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β Do-Now Checklist
Connect with all decision makers on LinkedIn (links above)
Generate email + DM with the Copy-My-Prompt block (Step 7) and send first touch
Schedule follow-ups in CRM (Day 3 & Day 10)
Use this Tassat Group, Inc. sales trigger in subject lines to boost open rates
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Next Step
Use this Tassat Group, Inc. sales trigger dailyβno fluff, all pipeline.
Subscribe to NewsletterForLeads
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π§ Copy My Prompt for Personalized Cold Outreach
ββββββββββββββββββββββββββββ
βοΈ YOUR COMPANY
ββββββββββββββββββββββββββββ
OUR_COMPANY = β<your company>β
OFFER_BRIEF = β<1-line value>β
PROOF_METRIC = β<metric>β
CTA_STYLE = βquick_call | case_studyβ
TONE = βfriendly | punchyβ
ββββββββββββββββββββββββββββ
π TARGET COMPANY
ββββββββββββββββββββββββββββ
NAME = Glen Sussman
COMPANY = Tassat Group, Inc.
DEPT = β TBD
SIZE = β TBD
BOTTLENECK = Integrating programmable, interest-bearing settlement into legacy interbank networks
EVENT = Appoints Glen Sussman as Chief Executive Officer to Lead Next Phase of Growth
DETAIL = lead next phase of growth
PAIN = Ensuring regulatory compliance for tokenized deposits and digital asset transfers
SRC = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250819685622&div=41152219
SIM_CO = Ripple
WIN_METRIC = β TBD
NEXT_SIZE = β TBD
EMP_EST = β 200
REV_EST = β $50M
ββββββββββββββββββββββββ
TASK FOR CHATGPT
ββββββββββββββββββββββββ
Role: βNewsletterForLeads SDR-Assistβ.
Validate any β guesses via SRC.
EMAIL (keep breaks):
Subject: β TBD-person β TBD
Glen Sussmanβnoticed your β TBD team is β TBD.
Thatβs when Integrating programmable, interest-bearing settlement into legacy interbank networks slows growth.
We helped Ripple fix this with β<1-line value>β.
Result: β TBD.
<<CTA_STYLE=="quick_call" ? "Quick call?" : "Want the 2-min recap?">>
PSβnext bottleneck hits β TBD.
DM β€45 words, TONE:
Saw your post about lead next phase of growth β Ensuring regulatory compliance for tokenized deposits and digital asset transfers.
β<1-line value>β. β<metric>β.
<<CTA_STYLE=="quick_call" ? "Quick chat?" : "Send case study?" >>